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Mobile banking is a type of direct banking service that can be accessed 24 hours a day, 7 days a week via the Internet from a cell phone (feature phone). It can be accessed through the official menu of cell phones (service providers), which makes it easy to use various services from your cell phone.
Direct banking is a service that allows you to perform various operations, procedures, and consultations by phone or via the Internet, without having to visit a branch of a financial institution.
In general, to use mobile banking, you need to log in by entering your subscriber number (account number), password, etc. After successfully logging in, you will be taken to a “special page for each subscriber,” where you can use various services (you must apply for them).
These services include balance inquiries, statement requests for deposits and withdrawals, transfers, deposit transactions, mutual fund transactions, loan applications and repayments, cash card settings, changing customer information, and more (services depend on the financial institution and are not available on all phones). Smartphones are often included in online banking and can be used through a special smartphone screen or smartphone app.
Prospects for the development of mobile banks
Today the most popular applications for Apple devices use ios development services: mobile banks are installed on smartphones, tablets, opening access to almost all features of online banking. Applications for iOS are considered to be advantageous in development.
Apps that solve traditional banking issues are no longer enough for customers. Insurance, investment products, ordering everyday items, and digital cards – these and more can make your app stand out from the rest.
The main expectation of customers today is “hyper-personalization”: people want companies to give them personalized recommendations based on data from CRM, so they don’t have to drown in a sea of advertising campaigns, comparing offers and choosing from dozens.
A bank is the kind of agent who has the most information about a customer’s purchases. It is because of this that it can create an effective marketplace, where the person will receive the most personalized recommendations.
How mobile banking works
In general, mobile banking requires a connection to the global network, less frequently, transactions are carried out via SMS command codes. Transactions can be accessed through separate phone notifications or special mobile applications. Also, in some cases, an Internet browser is required.
Modern banking institutions even have their mobile service applications. They are developed for various mobile platforms: Android, Windows Phone, IOS, etc. Mobile banking applications for smartphones are essentially a simplified version of Internet banking.
You can sign up for this service at any branch of your bank. Often, mobile banking is part of the “free” package for your card account.
Benefits of mobile banking:
The use of mobile phones offers a lot of advantages. The savings in time are obvious; very soon almost all banking services can be accessed via mobile phone. Already now, mobile banking offers the same services as remote management of one’s accounts.
The biggest incentive for the development of this technology is the availability of a smartphone, which simply makes our lives easier.
The biggest plus of such a service: saving the client’s time.
You can carry out transactions at any time convenient for you 24 hours a day. All you need for this is a mobile device, and nowadays almost all of us use our phones every day.
Accessibility
Everyone has a mobile phone, we have already talked about this. Mobile phone networks are present even in the most remote corners of Russia and the world. This means that a person can use the mobile bank in any environment, wherever he or she is, and at any time of the day or night.
Saving money
The fees for using a mobile bank are in most cases very low. The costs are so low that a person will hardly feel that he or she has spent anything when connecting to the bank. And if you do the math: a physical visit to a bank branch in terms of time, gasoline costs, or public transportation costs are much higher. In other words, mobile banks allow you to save money.
The more you know, the better you sleep
Customers use mobile banks also for the reason that they can always monitor the movement of funds in their accounts, keep track of their safety and use information services. On the one hand, it is much easier to make banking transactions with a mobile phone, on the other hand, not a single penny is lost from your account without you knowing where it went and for what reason.
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