Hollywood Desperately Needs People Who Understand Internet Culture
Their value isn’t just in finding creators — it’s in reading the room (or subreddit) before the trend becomes inescapable.
|YouTube Blog| 19
YouTube Blog
How to Go Viral on YouTube in 2026: Help an 83-Year-Old Man Sell His $200,000 LEGO Collection… and End Up as the Target of a Criminal Investigation
Yes, this is a real story. And yes, it sounds like the Coen brothers already wrote the script.
|YouTube Blog| 592
YouTube’s Total Dominance: For the First Time Ever, It Has Overtaken Netflix in Daily Viewing Time
In 2025, the average person spent 99.1 minutes per day on YouTube — compared to just 93.4 minutes on Netflix.
|YouTube Blog| 577
Young Creators Are Taking Over the Film Market!
This is more than just two hit movies. It’s proof that the creator economy has officially cracked Hollywood wide open.
|YouTube Blog| 515
YouTube Directors Conquer the Big Screen: Two Horror Hits Show the Platform’s Power
For aspiring filmmakers, the path forward has never been clearer: start building your audience online today. Because tomorrow, that audience might just fill theaters.
|YouTube Blog| 533
Marketers Choose YouTube: The Platform Has Become the Leader in Advertising Investment Growth
The media landscape is undergoing a profound transformation. Traditional linear television continues to lose ground as audiences fragment across connected TV (CTV) and streaming services.
|YouTube Blog| 511
Attention: You Are Watching AI Slop. YouTube Is Now Automatically Labeling AI-Generated Videos
The era of quietly sneaking AI-generated “realistic” videos past your subscribers is officially over.
|YouTube Blog| 559
Hunting Your Own Ghost: YouTube Expands Deepfake Search Features to Everyday Users
The internet is currently drowning in "AI slop"—low-effort, synthetic content designed purely to farm clicks and manipulate algorithms.
|YouTube Blog| 440
YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month
In a striking sign of how viewing habits are evolving, YouTube announced that people are watching more than 2 billion hours of YouTube Shorts on television screens every single month.
|YouTube Blog| 608
YouTube Is Secretly Testing “True Fans™” Mode: Videos Visible Only to Your Top 1% Most Loyal Viewers
YouTube appears to be quietly testing a radical new visibility option: “True Fans Only” (or “Top Fans Only”) publishing mode.
|YouTube Blog| 689
By the Way, Brands Build Their Longest-Lasting Relationships with Creators on YouTube
Brands looking for long-term stability and ROI in 2026 are continuing to place their biggest, most sustainable bets on long-form video creators.
|YouTube Blog| 945
The TV-fication of YouTube: Why 2026 is the Year the Creator Economy Went Prime Time
If you caught the highlights from Brandcast 2026, you probably noticed something shifted. The air didn't smell like "viral videos" anymore; it smelled like the "Upfronts."
|YouTube Blog| 770
AI: The Killer and the Savior of Search at the Same Time
One of the loudest holy wars in the AI era boils down to a single question: Will AI kill search engines?The answer, as with most things in tech, is both yes and no. And the clearest proof is unfolding right now on YouTube.
|YouTube Blog| 594
Don’t Try to Leave YouTube
Once a YouTuber, always a YouTuber.In a wide-ranging March 2026 interview with The New York Times, YouTube CEO Neal Mohan delivered a message that was equal parts confident and quietly ruthless: the platform has no serious rivals, and it knows it. YouTube isn’t just winning the streaming wars — it has already won the war for attention itself.
|YouTube Blog| 810
YouTube’s New Push Notification Crackdown: A Smart Fix for Notification Fatigue or a Hit to Creator Reach?
In the ongoing conversation around content deliverability, YouTube has just rolled out a significant change that will affect millions of creators and subscribers.
|YouTube Blog| 1558