17.01.2022 11:30

What Type of Tools should Amazon Sellers Use?

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Amazon sellers should make sure they have plenty of tools in their arsenal so they can make the most out of the Amazon seller experience and make their venture profitable. There are numerous tools on the market that Amazon sellers can use to maximize their profits.

Some of these tools are better than others but they fall into essential categories that sellers need to incorporate into their profiles.

The most important tools for Amazon sellers are pricing, advertising, product research and scouting inventory management, advertising, and listing optimization tools. Additionally, sellers should consider including shipping tools, payment, and tax tools on their profiles.

These tools ensure Amazon sellers make the most out of their business venture and don’t lose unrealized profits. Continue reading to learn more about the best tools for Amazon sellers.

How to Start Selling On Amazon

The first step of selling on Amazon is choosing a seller plan. You can either choose the individual seller plan or the professional plan, which costs $39.99. Amazon collects a referral fee on each sale for each plan, which is a variable percentage of the total transaction depending on the category.

After choosing your seller plan, it’s time to strategize. Resellers find existing products to resell while brand owners manufacture products.

Amazon sellers can choose to do both as well. After strategizing, create your account, add your products, list and optimize your products, and get to selling with directed advertising.

Amazon Pricing Tools

Amazon pricing tools are one of the easiest ways to ensure you get the most out of your selling venture. Tools such as the seller mobile app not only let you view pricing data, but also let you communicate more effectively with your customers, take pictures of the products you sell, view fees, manage orders, and much more.

Having a pricing tool in your repertoire is the first line of business when deciding which tools to include in your seller profile. These apps also let you view competitor pricing so you can tell whether the prices you’re asking for are too high or low.

Prices fluctuate. Without understanding price fluctuations, you play the guessing game, taking the chance that your prices are either exorbitant high or undervalued.

Product Research and Scouting

Amazon has revolutionized researching and scouting the best products to sell. You might have gone to college and learned about researching products for brick and mortar stores, but Amazon changes the game- your customer base is no longer limited to the five square miles around your store. It’s global.

Amazon gives you the ability to ship your goods anywhere in the country- the national population is your target market. If you let Amazon take care of your fulfillment, you can also join worldwide marketplaces.

As an Amazon seller, you’re not regulated by local suppliers and Amazon warehouses can fulfill your orders within weeks, no matter the buyer’s location.

There are many Amazon tools on the market that hunt products based on your seller preferences. If you plan to make a profit from Amazon, you should certainly use one of these, if for nothing else, as a guide.

Inventory Management

Inventory management tools are a necessity for sellers. The chances of succeeding as an Amazon seller without help are slim to none and inventory management software takes the load off your shoulders by offering cloud-based solutions that let you work from anywhere in the world with an internet connection.

These solutions also let you add multiple users and assign specific roles and restrictions. The best part about these applications? They’re affordable and anyone can add them to their toolbox.

Advertising and PPC

Amazon’s ingenuity extends to the realm of marketing and advertising. Advertising on Amazon isn’t like advertising on other platforms. Its A9 algorithm controls the advertising and determines product visibility and ranking. That’s why promoting your products to Amazon shoppers needs app expertise built around the algorithm.

Listing Optimization

Optimization tools typically revolve around three principles: listing analyzers, keyword managers, and listing builders.

The listing analyzer discovers innovative and impactful listing improvements you can make to your products. At the same time, the keyword manager lets you track your keyword analytics with one simple-to-use dashboard.

Lastly, the listing builder gives you a list that includes your product’s most important keywords. Combining these three tools integrates seamlessly to provide the data and insights you need to perfect your listing.


Tools such as Shipworks make shipping easier for Amazon sellers by downloading orders from online stores and customizing invoices, pick lists, monthly reports, promotional emails. These apps can also help customer fulfillment and reputation management by handling refunds.


There is a distinct possibility you will be international as an Amazon seller. Apps exist that such as CurrencyWise that take care of financial exchanges across borders. With these apps, you can receive money from international marketplaces without worrying about local bank accounts. These apps can trim up to 3% off your transaction fees.


There are plenty of tax solutions on the market for eCommerce sellers to manage their sales taxes.

These apps can help eCommerce merchants and developers spend less time worrying about tax implications and more time on the core elements of their business.

eCommerce sellers can focus on keyword optimization and product descriptions while expanding their inventory and increasing their reach into new markets.

Conclusion- What Type of Tools Shouls Amazon Sellers Use?

Amazon sellers need to use various tools to ensure they stay on top of their selling game and turn profits. Which brands sellers use is up to them.

However, some tools are better than others and sellers should do their homework about which apps are the best.

Regardles of the company Amazon sellers use, they need some form of pricing, inventory analysis, tax, and advertising tool in their order so they can make the most out of their seller journey.

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