Archive.com, a leading platform in influencer marketing with a strong focus on user-generated content (UGC), has launched an innovative AI-powered Creator Search tool, setting a new standard for brands looking to connect with creators.
With a database boasting over 10 million profiles—starting from creators with as few as 2,000 subscribers — this tool promises to make sourcing the right talent faster and more precise than ever.
The Creator Search feature allows brands to source, filter, and vet influencers seamlessly in one platform. Unlike traditional methods that involve endless scrolling on social media, Archive’s AI-driven system delivers in-depth insights into a creator’s style, past partnerships, and audience metrics.
This ensures brands can find creators who align with their vision, whether they’re targeting a specific location like New York or Chicago, or seeking a particular aesthetic.
The tool’s ability to provide detailed metrics — beyond just follower counts — empowers marketers to make data-driven decisions, saving time and improving campaign outcomes.
But Archive.com doesn’t stop there. They’ve also introduced an AI-powered UGC Search tool that takes content discovery to the next level. This feature understands natural language queries, allowing users to search for specific content like “woman in a green t-shirt holding a spoon” or “happy child unboxing a toy.”
It can even identify UGC featuring a brand’s logo or product by analyzing uploaded images, making it easier to find the perfect piece of content in seconds.
For brands managing thousands of tagged posts across platforms like Instagram and TikTok, this tool is a game-changer, turning a chaotic content library into a well-organized asset hub.
Archive.com’s dual focus on creator sourcing and UGC management highlights its mission to streamline influencer marketing.
By leveraging AI, the platform not only saves brands significant time—reports suggest companies like She’s Birdie have saved over $10,000 per month in content creation fees — but also drives measurable results.
Also read:
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- The Creators Guild of America Launches CGA Rider: A Game-Changer for Digital Creators
- The Zero-Click Era: Catastrophe and New Opportunities in the Attention and Creator Economies
For instance, HVMN saw a 17% increase in conversions using Archive’s Shoppable UGC Feed, which transforms tagged content into click-to-buy opportunities on e-commerce sites.
As the creator economy continues to grow, tools like these are becoming essential for brands aiming to harness the power of authentic, community-driven content. Archive.com’s latest offerings position it as a formidable player in the space, offering a one-stop solution for brands ready to elevate their influencer marketing strategies.
Whether you’re a small business or a global brand, Archive.com’s AI tools are worth exploring to unlock the full potential of UGC and creator partnerships.
