Will Smith’s recent career misstep continues to reverberate, sparked by a video he posted two weeks ago showcasing a crowd at his concert — later revealed to feature AI-generated elements.
The backlash has been unrelenting, with the actor and musician becoming a lightning rod for public frustration with neural networks. Despite accusations of deceit, the frenzied fans in the video were real, as Smith had previously shared authentic concert clips. Overzealous publicists, however, opted to amplify the footage with AI, aiming for a grander scale, only to see the plan backfire spectacularly.
Dubbed the “Will Smith Paradox,” the star—who once set social media trends with viral hits like his spaghetti video — now heads a trend that’s hard to trust.
While it’s still possible to spot fake videos from reality, that line is fading fast. Soon, the value of video content could plummet to zero as skepticism grows. Media outlets may need a major overhaul — why chase exclusive footage if no one believes it’s genuine?
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