09.12.2022 09:00

Why is Data Security Posture Management Important?

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Data is a key driver in every business’s success and it’s a vital asset for growth, so keeping it well-protected has never been more important. As companies gather more data, most of which is stored digitally via the cloud, the need for stringent security posture increases.

With multi-cloud deployment, proper data security measures enable the business to grow while mitigating the risk of data breaches. There is a variety of data management tools and techniques that business owners can adopt to ensure the safety of their most sensitive datasets.

Data Security Posture Management (often shortened DSPM) can be used with multi-cloud infrastructures to minimize data-related risks. Let’s run through the features of DSPM and why it’s not only beneficial but essential for your business.

What is Data Security Posture Management?

Data Security Posture Management addresses common cloud security issues. It automates standard data protection processes while maintaining the quality and connectivity of stored data.

It provides a business with a comprehensive overview of its data and current security posture. DSPM can reduce cluttered data and enable the IT team within a business to focus on what’s most important.

Unlike Cloud Security Posture Management (CSPM), DSPM focuses on reducing data loss based on data layer risk. It simplifies data security processes to reduce the likelihood of a breach.

Why is Data Security Posture Management Important for Your Business?

DSPM has become an essential component in data management and security. It connects your data more effectively to provide a well-rounded overview of your security posture. It enables your team to clearly visualize where potential security risks may lie so they can quickly resolve weak areas in your cybersecurity.

As beneficial as the invention of cloud technology and cloud computing has been for businesses, it isn’t flawless. The sensitive data that is stored in the cloud is still vulnerable to security breaches, even with several layers of protection. This is where investing in strong DSPM measures can overcome the ongoing security issues of traditional cloud models.

DSPM further enhances your cloud security to protect sensitive datasets. It does so in a number of ways:

● Automation of standard security processes and operations

● Artificial intelligence and machine learning-powered categorization of data

● More efficient use of internal applications or third-party software

● Integration of data for easier collaboration

● Improved management of data security policies

● Management of users’ licenses and permissions

Ultimately, Data Security Posture Management focuses on the data layer. It identifies sensitive data and monitors these datasets. The information that is gathered by DSPM enables businesses to assess their risks and avoid risky decisions that could jeopardize their security.

It’s especially important if your business shares third parties or if you use third-party data storage or data visualization software. Using Data Security Posture Management prevents your data from getting into the wrong hands so you can protect your business, your employees, and your customers.

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