Vince Gilligan, the acclaimed creator of *Breaking Bad* and *Better Call Saul*, has ignited excitement with the first poster for his upcoming sci-fi series on Apple TV+. The project, still untitled but known internally as *Wycaro 339*, promises another gripping story from the visionary showrunner. Featuring the tagline “Happiness is Contagious,” the series stars Rhea Seehorn, celebrated for her role as Kim Wexler in *Better Call Saul*, in the lead role.
The poster, revealed recently, showcases a smiley face drawn with a cotton swab in a Petri dish, paired with the intriguing slogan. This cryptic imagery has sparked widespread speculation about the show’s premise, with a major announcement expected soon.
Unlike Gilligan’s crime-driven dramas, this series ventures into psychological sci-fi, set in present-day Albuquerque, New Mexico — the same iconic backdrop as his previous works. Described as a “grounded genre drama,” it draws comparisons to Steven Spielberg’s *E.T. the Extra-Terrestrial*, blending emotional depth, subtle sci-fi twists, and human connection. Gilligan has teased a narrative free of crime or methamphetamine, focusing instead on character-driven storytelling with a touch of humor.
Rhea Seehorn takes on a role written specifically for her, playing a “damaged hero” striving for good — a departure from her *Better Call Saul* character. Gilligan has praised Seehorn’s talent and kindness, expressing excitement for her performance. The cast also includes Karolina Wydra in a supporting role, with more names to be announced.
Filmed in Albuquerque throughout 2024, the series faced delays due to the 2023 WGA strike but has secured a two-season order from Apple TV+. The first season, expected to span nine or ten episodes, is slated to premiere in summer 2025 or shortly after. Gilligan’s trusted collaborators, including writers Peter Gould, Gordon Smith, and Alison Tatlock, are shaping the project.
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Fans are buzzing with anticipation, expecting another masterpiece from Gilligan. Social media reactions praise the Gilligan-Seehorn reunion and the show’s unique premise, with some calling it a blend of *E.T.* and *The Twilight Zone*. As excitement builds, *Wycaro 339* is poised to be one of 2025’s standout series. With Gilligan’s storytelling genius, Seehorn’s compelling performance, and Apple TV+’s support, this sci-fi drama could redefine the genre. If “happiness is contagious,” this show might just prove irresistible.

