In an era where social media often feels like a stage for performance rather than a space for connection, Ev Williams—co-founder of Twitter and Medium — has launched a new app that’s turning back the clock on how we interact.
His latest venture, Mozi, is designed to make “social” truly social again by prioritizing real-world meetups over digital noise.
Unlike the platforms that dominate today’s internet, Mozi strips away the features that have turned social networks into media hubs.
There’s no posting photos or videos, no liking, no following, and definitely no influencers vying for your attention. Instead, Mozi focuses on one simple goal: helping you connect in person with the people you already know.
The app lets you share your location or an event you plan to attend, then shows you which of your contacts might be there too. From there, it’s just a message away to arrange a coffee, a walk, or a spontaneous hangout.
Also read:
- Jack Dorsey Former Twitter CEO Appearance: Insights and Reflections on His Tenure
- Don’t Threaten Creators on Teachable: A Cautionary Tale
- Creating Mouthwatering Cooking Demos with CapCut Desktop
Williams’ inspiration for Mozi came from a personal realization. As he approached his 50th birthday, he found himself feeling disconnected, having “underinvested” in friendships amid a busy life and a post-pandemic world. He noticed that no existing social network truly reflected his real-life relationships — his phone’s contacts app, a chaotic mess, was the closest thing he had. This sparked the idea for Mozi, a tool to bridge the gap between our digital lives and the meaningful, face-to-face moments that matter most.
What sets Mozi apart is its fierce commitment to privacy. Your plans and location are only visible to mutual contacts — people already in your phone’s address book. Want to keep your plans exclusive? You can mark them for “close friends” only or hide them entirely from specific contacts to avoid those awkward run-ins.
There are no public profiles, no follower counts, and no pressure to perform for an audience. It’s a private space built for authentic connection, not competition.
Mozi’s approach feels like a quiet rebellion against the evolution of social media, which Williams notes has shifted from fostering relationships to chasing engagement.
What started as platforms to connect with friends became battlegrounds for attention, where influencers and algorithms often outshine the people we actually care about. Mozi rejects that model, betting instead on the idea that people crave real-world interactions over endless scrolling.
Currently available on iOS (with an Android waitlist), Mozi is still in its early days, and its success will depend on getting enough users to make those serendipitous meetups possible.
Critics point out that its focus on travel and events might not resonate with everyone—most people don’t hop between cities or attend big gatherings regularly.
Yet, the app’s simplicity and privacy-first ethos could appeal to those tired of the performative nature of modern social platforms.
Also read:
- Neuralink Reveals Identity of Third Patient with Brain Chip Implant
- Substack Surges: 1 Million Paid Subscribers Added in Just Four Months
Mozi isn’t trying to replace your entire social life or compete with the likes of Instagram or TikTok. It’s a niche tool for those who miss the days when catching up with a friend was as easy as a quick call or a knock on the door.
As Williams puts it, it’s about “moseying around” with the people who matter. In a world that’s increasingly digital, Mozi’s mission to bring us back together in person feels like a refreshing step forward.
If you’re ready to trade likes for lattes and followers for friends, Mozi might just be the app to make it happen. Will it spark a new wave of real-world connections? Only time—and a few meetups—will tell.
