17.07.2025 08:58

Google Launches AI Feature to Call Companies on Your Behalf

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Google has begun rolling out a groundbreaking AI-powered feature in the United States, enabling its search engine to autonomously call local businesses to gather information. Users searching for services can now tap a dedicated button, prompting the AI to inquire about pricing and availability by placing a call after asking a few clarifying questions.


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The company assures that with each call, the system identifies itself as an automated assistant acting on the user’s behalf. Available to all U.S. users, the feature comes with enhanced limits for subscribers of AI Pro and AI Ultra plans, promising a more seamless experience for those seeking tailored assistance.


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