Laylo’s updated fan profiles now offer a detailed look into fan behavior by pulling data from multiple sources, including Spotify, Instagram, and linked stores.
Artists can now see: - Spotify Listening Habits - Ticket and Merch Purchases - Recent Drop Interactions - City-Level Geography - “Notable” Subscribers For instance, if a fan links their Instagram or Spotify, artists can see their history of attending live events, their engagement with past drops, and even their music tastes.

