Bloomreach Iyabuyekezwa: I-Loomi AI Inika Amandla Ezohwebo Ezisezingeni Eliphezulu Ezenzelwe Ikhasimende Ngalinye

#Quasa #QUA #bloomreach

I-Bloomreach iyinkundla ehamba phambili eyakhelwe phezu kwe-AI yokwenza okuhlangenwe nakho kwezohwebo kuhambisane nekhasimende ngalinye, enika amabhrendi amandla okunikeza amakhasimende okuhlangenwe nakho okuhlakaniphile ngempela, ngesikhathi sangempela, kuzo zonke izigaba zohambo lwawo.

Emnyombweni wayo kune-Loomi AI — injini yobuhlakani ekwazi ukuzithathela izinyathelo, ehlanganisa idatha yamakhasimende, yemikhiqizo neyezohwebo ukuze yenze ngokuzenzakalela ukuvumelanisa okuqukethwe nezidingo zomuntu ngamunye, ukusesha okuhlakaniphile, ukuthenga ngengxoxo nokumaketha okuzenzakalelayo.

Ngo-2026, i-Bloomreach iyaqhubeka nokugqama njengenkundla esithuthuke ngokugcwele, egxile emiphumeleni, esebenzela amabhrendi angaphezu kuka-1,400 emhlabeni wonke. Ngokwandiswa kwakamuva okufana ne-Loomi AI ye-Shopify namakhono athuthukisiwe okuzithathela izinyathelo (okuhlanganisa i-Loomi Marketing Agent), isiza izinkampani zisuke kumathuluzi angaxhumene ziye ohlelweni olulodwa oluhlakaniphile olukhulisa imali engenayo ngendlela elinganisekayo.

Amandla Ayinhloko:

• Ubuhlakani Be-Loomi AI Obuzithathela Izinyathelo — Ukuthatha izinqumo ngesikhathi sangempela, i-AutoSegments, i-Analytics Assistant ne-Marketing Agent eyakha imikhankaso ephelele ngomyalo owodwa.
• Ukuvumelanisa Nezidingo Zomuntu Ngamunye Kuzo Zonke Iziteshi — Ukusebenza ngokushelelayo ku-imeyili, kuma-SMS, kuhlelo lokusebenza lweselula, kuwebhu, ekusesheni nakwezinye izindawo — ngeziteshi ezingu-13+ ezihlanganiswe yidatha ejulile eqoqwa inkampani ngokuqondile kumakhasimende ayo.
• Ukusesha Nokuthola Imikhiqizo Ngokuzimela & Ngokuzenzakalela — Ukusesha okuzifundelayo okuqonda inhloso yomthengi, okwandisa imali engenayo ngokuvakasha ngakunye (RPV), futhi okususa imiphumela engafanele ngokuhlela nokwethula imikhiqizo ngobuhlakani.
• Ama-ejenti Engxoxo & Nawokuthenga — I-Clarity nama-ejenti engxoxo athuthukisiwe aqondisa amakhasimende njengabasebenzi basesitolo abangochwepheshe, andisa kakhulu ukuzibandakanya kwamakhasimende nokuguquka kwawo abe abathengi.
• Umthamo Wokusebenzela Izinkampani Ezinkulu & Nembuyiselo Ekutshalweni Kwezimali (ROI) — Ukuhambisana okuqinile nezimfuneko, ukuxhunyaniswa nezinye izinhlelo (okuhlanganisa i-Shopify, i-Salesforce ne-HubSpot), nemiphumela efakazelwe: imali engenayo nge-imeyili ephakeme ngo-40%+, ukwanda kwe-RPV ngo-362%, kanye nomthelela emalini engenayo yezohwebo ebalelwa emakhulwini ezigidi.

I-Bloomreach ifanele abathengisi abaphakathi nabakhulu, amabhrendi ohwebo lwe-inthanethi, izinhlangano zezokuvakasha, ezobuhle nezinye izinhlangano ezinemisebenzi eminingi yezohwebo ezifuna ukuvumelanisa okuhlangenwe nakho nezidingo zomuntu ngamunye ngendlela eqhutshwa yi-AI futhi ekwazi ukunwetshwa, ngaphandle kokuphatha izinhlelo eziningi ezixazulula izidingo ezithile kuphela.

Okugqamile Ngamakhasimende & Nangemboni:
Amabhrendi afana ne-Benefit Cosmetics, i-On the Beach, i-Ganni, i-FitFlop ne-Puma abika ukuthuthuka okukhulu ku-CTR, ekuguqukeni kwamakhasimende abe abathengi nasemalini engenayo.
Iqokwe kathathu njengomholi ku-Gartner Magic Quadrant yango-2026 yokusesha nokutholwa kwemikhiqizo.
“I-Loomi AI yasisiza sethula imikhankaso ngamahora esikhundleni sezinsuku, ngesikhathi esifanayo yandisa imali engenayo nge-imeyili ngayinye ngo-40%.” — Izindaba zangempela zomthelela kumakhasimende.

Okugqamile: Amakhono e-Loomi AI okuzithathela izinyathelo, ukuvumelanisa okuhlangenwe nakho nezidingo zomuntu ngamunye okuhlanganiswe kuzo zonke iziteshi, ukusesha okuhlakaniphile okuzimele, ezohwebo ngengxoxo, kanye nemiphumela yebhizinisi eqinile nefakazelwe.

Okungase Kudingeke Kucatshangelwe: Iqondiswe ezinkampanini ezinkulu, ngamanani nangendlela yokuyifaka ekusebenzeni okwenzelwe inkampani ngayinye (ifanele kakhulu izinhlangano ezinedatha eningi ngokwanele); inzuzo yayo ephelele itholakala ngokuhlanganiswa kwedatha ngendlela efanele nangokuthi ithimba liyamukele futhi liyisebenzise.

Isinqumo Sisonke: Izinkanyezi ezingu-4.8/5. I-Bloomreach ene-Loomi AI ingenye yezinkundla ze-AI eziphelele nezisebenza kahle kakhulu kwezohwebo ezenzelwe ikhasimende ngalinye ngo-2026. Inikeza amakhasimende okuhlangenwe nakho okujabulisayo futhi ibe nomthelela obonakalayo emalini engenayo, okuyenza ibe ukukhetha okuhamba phambili kumabhrendi anezifiso ezinkulu alungele ukwandisa ngobuhlakani ukuvumelanisa okuhlangenwe nakho nezidingo zomuntu ngamunye.

Thola umklomelo we-QUA ngokubuyekeza naku-Quasa.io!

Qalisa: https://quasa.io/projects/bloomreach