Hightouch: I-CDP Ehlanganisekayo Lenkundla Yokumaketha Ngama-ejenti Ethenjwa Ngamabhizimusi Amakhulu
#Quasa #QUA #Hightouch
I-Hightouch (evezwe ku-Quasa.io/projects/hightouch) yinkundla ehamba phambili ehlanganisekayo yedatha yamakhasimende (CDP) kanye lenkundla yokumaketha ngama-ejenti eyamabhizimusi amakhulu esimanje.
Endaweni yokukubamba ngamandla ukuthi ukopishe idatha uyifake kwesinye njalo isilulu esehlukanisiweyo, i-Hightouch isebenza iqonde phezu kwesilulu sakho sedatha osuvele ulaso (Snowflake, BigQuery, Databricks, Redshift, lokunye) njalo yenza idatha leyo isetshenziswe kumathuluzi angu-300+ okumaketha, okuthengisa lawokukhangisa ngaso leso sikhathi.
Ngokuyisisekelo, i-Hightouch yinkundla yokumaketha ngama-ejenti esebenzisa amandla e-CDP ehlanganisekayo ehamba phambili embonini, ihlanganisa ukusetshenziswa kwedatha isesilulwini layo lama-ejenti e-AI ahlakaniphileyo azwisisa umumo wophawu lwebhizimusi lakho, idatha yamakhasimende lembali yemiphumela yokusebenza.
Okuqakathekileyo kugoqela:
• Isakhiwo Esisebenza Ngaphakathi Kwesilulu Sedatha — Ubunikazi, ukuphathwa lokuvikeleka kwedatha okupheleleyo kungelamakhophi amatsha edatha.
• Inkundla Yokumaketha Ngama-ejenti (AMP) — Ama-ejenti e-AI acebisana ngemikhankaso, akhiqize izinto zokukhangisa ezihambelana lophawu lwebhizimusi, akhe amaqembu abantu okuqondiswe kubo, njalo aqondise ukuqhutshwa kwemikhankaso kuzo zonke izindlela zokuxhumana.
• I-Customer Studio & Ukusetshenziswa Kwedatha Ngaso Leso Sikhathi — Yakha amaqembu abantu okuqondiswe kubo, lungiselela umuntu ngamunye okuhambelana laye ngendlela ye-1:1, njalo uvumelanise idatha lethuluzi ngalinye masinyane.
• Izici Ezisezingeni Lamabhizimusi Amakhulu — SOC 2, ukuhlonza okuthuthukileyo ukuthi amarekhodi atshiyeneyo ngawekhasimende liphi, ukubonakala kokusebenza kohlelo, lokuhlanganiswa okungelazihibe lamathuluzi osuvele uwasebenzisa.
• Umthelela Ofakazelweyo — Ithenjwa yi-Spotify, PetSmart, Warner Music Group, Chime, Fundrise, kanye lamakhulu ezinye izinkampani ezikhula ngesiqubu.
Ifanele kakhulu amaqembu okumaketha alolwazi lwedatha, izinhlanganiso ezigxile ekukhuleni, lamabhizimusi amakhulu afuna ukusebenzisa idatha yamakhasimende ngamandla ngaphandle kokubotshelwa kumhlinzeki oyedwa kumbe ukuhlutshwa kakhulu yikuqalisa ukusetshenziswa kwayo. Ngo-2026, i-Hightouch ihlonitshwa njengeNkokheli ku-Gartner Magic Quadrant yezinkundla zedatha yamakhasimende njalo iqhubeka ikhokhela inguquko eya ekumaketheni okuhlanganisekayo, okusebenzisa amandla e-AI.
Abayisebenzisayo bayayithanda:
“Ekucineni i-Hightouch inikeze abokumaketha amandla esilulu sethu sonke sedatha kungelankathazo ezijayelekileyo. Imikhankaso eyayivame ukuthatha amaviki khathesi iqaliswa ngezinsuku.”
“Ama-ejenti e-AI ayazwisisa sibili indlela uphawu lwebhizimusi lethu olukhuluma ngayo — ngokwakuqala ukumaketha nge-AI kuzwakala kulusizo lweqiniso.”
“Yi-CDP ehlanganisekayo engcono kulazo zonke emakethe. Isiqubu, ukuguquguquka lokuphathwa kwedatha konke kusenkundleni eyodwa.”
Isebenza kuhle kakhulu ikakhulu ekwenzeni idatha isetshenziswe ngaso leso sikhathi, ekulungiseleleni umuntu ngamunye okuhambelana laye ngendlela engengezwa ukuze ifinyelele abanengi, ekwenzeni imikhankaso iziqhubele ngama-ejenti, ekugcineni ukulawulwa kwedatha okupheleleyo, lasekwengezeni kakhulu isiqubu sokumaketha.
Ububi bayo: Idinga isisekelo sesilulu sedatha sesimanje; izici ezithuthukileyo zama-ejenti e-AI zingadinga ukuhlelwa lokuqeqetshwa okuthile ekuqaleni; intengo ikhuphuka ngokusetshenziswa njalo ingaba phezulu kakhulu emabhizimusini amakhulu kakhulu.
Sekukonke, kumaqembu okumaketha lawedatha ngo-2026 afuna ukusetshenziswa kwedatha yamakhasimende okusezingeni lamabhizimusi amakhulu okulamandla amakhulu e-AI, i-Hightouch ingenye yezinkundla ezilamandla kakhulu lezihlonitshwa kakhulu ezitholakalayo. Kayisiyo enye nje i-CDP — iyisistimu yokusebenza yokumaketha yesimanje eyakhelwe isiqubu, ukulawula lobuhlakani.
Zuza lomvuzo we-QUA nge-Quasa!
Izinkanyezi ezingu-4.8/5 (inhle kakhulu ngesakhiwo, ukusungula okutsha ku-AI, lokulungela ukusetshenziswa ngamabhizimusi amakhulu; kulezikhalazo ezincane ngokuncika esilulwini sedatha langezindleko zokwandisa ukusetshenziswa).























