[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-youtube-viewers-now-watch-2-billion-hours-of-shorts-on-tvs-every-month":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":96,"popular_news":153,"categories":225},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":54,"links":81,"view_type":86,"video_url":87,"views":34,"likes":88,"lang":89,"comments_count":88,"category":90},"YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month","In a striking sign of how viewing habits are evolving, YouTube announced that people are watching more than 2 billion hours of YouTube Shorts on television screens every single month.","YouTube announced that people are watching more than 2 billion hours of YouTube Shorts on television screens every single month","The “living room” screen — YouTube’s term for TVs and connected devices — is now the platform’s fastest-growing segment overall","\u003Cp>In a striking sign of how viewing habits are evolving, YouTube announced that people are watching \u003Ca href=\"https://blog.youtube/news-and-events/podcasts-living-room-in-2025/\">\u003Cstrong>more than 2 billion hours of YouTube Shorts on television screens every single month\u003C/strong>\u003C/a>.\u003C/p>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124736766.webp\" type=\"image/webp\">\u003Cimg alt=\"YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month\" class=\"image-align-left\" height=\"201\" src=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124736766.jpg\" width=\"300\" />\u003C/picture>The figure, revealed in mid-May 2026, highlights an unexpected shift: the platform’s signature short-form, vertical video format — originally designed for mobile phones — has become massively popular on the biggest screen in the house.\u003C/p>\n\n\u003Cp>At first glance, it seems counterintuitive. Shorts are quick, vertical clips meant for quick swipes on a smartphone. Yet more and more viewers are choosing to lean back on the couch and consume them on their living-room TVs instead.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>YouTube Doubles Down on the Living-Room Experience\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124742074.webp\" type=\"image/webp\">\u003Cimg alt=\"YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month\" class=\"image-align-right\" height=\"201\" src=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124742074.jpg\" width=\"300\" />\u003C/picture>To make the format work better on large screens, YouTube has rolled out several TV-specific improvements. The company updated the Shorts interface on smart TVs and streaming devices, optimizing navigation and layout for remote control use.\u003C/p>\n\n\u003Cp>One notable addition is a dedicated \u003Cstrong>comments column\u003C/strong> that appears alongside vertical videos, letting viewers engage with the community without leaving the main feed.\u003C/p>\n\n\u003Cp>This isn’t limited to Shorts. The “living room” screen — YouTube’s term for TVs and connected devices — is now the platform’s \u003Cstrong>fastest-growing segment overall\u003C/strong>. Viewers aren’t just watching quick clips; they’re increasingly turning to YouTube for longer-form content as well.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Podcasts Join the TV Revolution\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124739473.webp\" type=\"image/webp\">\u003Cimg alt=\"YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month\" class=\"image-align-left\" height=\"372\" src=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124739473.jpg\" width=\"250\" />\u003C/picture>The trend extends far beyond short videos. In October 2025, people watched \u003Cstrong>more than 700 million hours of podcasts on living-room devices\u003C/strong> — nearly double the 400 million hours recorded in the same month the previous year. Many of these are video podcasts, which naturally translate well to the big screen.\u003C/p>\n\n\u003Cp>YouTube executives say the data reflects a broader consumer preference: people want to enjoy their favorite content the way they’ve always enjoyed television — relaxed, often in the background, and on the largest screen available.\u003C/p>\n\n\u003Cp>“Living-room viewing continues to be our fastest-growing screen,” one YouTube leader noted.\u003C/p>\n\n\u003Cp>For many households, YouTube has quietly become the new default “TV” — delivering everything from 15-second memes to hour-long podcasts while the family goes about their evening routine.\u003C/p>\n\n\u003Cp>Also read:\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/spotify-embraces-apple-s-hls-tech-for-video-podcasts-simplifying-cross-platform-publishing\">Spotify Embraces Apple’s HLS Tech for Video Podcasts, Simplifying Cross-Platform Publishing\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/the-tv-fication-of-youtube-why-2026-is-the-year-the-creator-economy-went-prime-time\">The TV-fication of YouTube: Why 2026 is the Year the Creator Economy Went Prime Time\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/xenopsychologists-at-anthropic-are-re-educating-difficult-ai-teenagers-and-their-new-study-just-proved-why-it-actually-works\">Xenopsychologists at Anthropic Are Re-Educating Difficult AI “Teenagers” – And Their New Study Just Proved Why It Actually Works\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>The Eternal Appeal of Background TV\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124744457.webp\" type=\"image/webp\">\u003Cimg alt=\"YouTube Viewers Now Watch 2 Billion Hours of Shorts on TVs Every Month\" class=\"image-align-right\" height=\"298\" src=\"https://cdn.quasa.io/photos/0001/image-2026-05-15t124744457.jpg\" width=\"200\" />\u003C/picture>There’s something deeply familiar about the experience. Just like the classic “TV babble” that used to fill living rooms for decades, today’s viewers often leave YouTube Shorts or podcasts running as ambient entertainment. It’s comforting, always-on, and perfectly suited to modern multitasking.\u003C/p>\n\n\u003Cp>Whether it’s parents watching kid-friendly Shorts while cooking dinner, couples scrolling through comedy clips on the couch, or someone listening to a podcast while folding laundry — the big-screen experience is winning.\u003C/p>\n\n\u003Cp>With 2 billion hours of Shorts and rapidly growing podcast numbers on TVs, YouTube has cemented its position as the undisputed king of the living room. The mobile-first platform that started on phones has successfully conquered the one screen people used to think was reserved for traditional television.\u003C/p>\n\n\u003Cp>And it shows no signs of slowing down.\u003C/p>","youtube-viewers-now-watch-2-billion-hours-of-shorts-on-tvs-every-month","2026-05-15T10:49:41.000000Z","2026-05-23T11:42:00.000000Z","23.05.2026",{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},"https://cdn.quasa.io/images/news/hOWgECQVO26SuPqzlekl0JsFVQjjJzjwae9ILhVM.jpg","https://cdn.quasa.io/images/news/hOWgECQVO26SuPqzlekl0JsFVQjjJzjwae9ILhVM.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/hOWgECQVO26SuPqzlekl0JsFVQjjJzjwae9ILhVM.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/hOWgECQVO26SuPqzlekl0JsFVQjjJzjwae9ILhVM.webp","small",null,0,"en",{"id":54,"title":55,"slug":56,"meta_title":91,"meta_description":92,"meta_keywords":93,"deleted_at":87,"created_at":94,"updated_at":95,"lang":89},"YouTube AI Hacks: Viral Thumbnails, Avatars & Monetization | QUASA","Growth hacking articles on youtube","Marketing, Strategies, Tips, Business, Blog, YouTube","2024-08-30T04:54:10.000000Z","2026-04-22T15:03:37.000000Z",[97,101,114,127,140],{"title":72,"description":73,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category":98,"links":99,"view_type":86,"video_url":87,"views":34,"likes":88,"lang":89,"comments_count":88,"is_pinned":100},{"title":55,"slug":56},{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},false,{"title":102,"description":103,"slug":104,"created_at":105,"publish_at":106,"formatted_created_at":80,"category":107,"links":108,"view_type":86,"video_url":87,"views":113,"likes":88,"lang":89,"comments_count":88,"is_pinned":100},"Xynova Unveils Flex 2: Ultra-Light 400g Robotic Hand with 12kg Payload and 23 Degrees of Freedom","Chinese robotics company Xynova has officially launched the Flex 2, its second-generation hybrid dexterous robotic hand designed specifically for humanoid robots and 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Altman's Startup Portfolio: Billion-Dollar Bets Revealed in the Musk vs. OpenAI Trial","In the ongoing Elon Musk vs. OpenAI lawsuit, OpenAI CEO Sam Altman took the stand in mid-May 2026 and faced intense scrutiny over his personal 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You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":192,"image_webp":87,"thumb":193,"thumb_webp":193},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",72558,6,{"title":197,"description":198,"slug":199,"created_at":200,"publish_at":201,"formatted_created_at":202,"category":203,"links":204,"view_type":86,"video_url":87,"views":209,"likes":166,"lang":89,"comments_count":210,"is_pinned":100},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. 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