[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-will-generation-alpha-save-movie-theaters":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":95,"popular_news":152,"categories":216},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":69,"links":81,"view_type":84,"video_url":85,"views":86,"likes":87,"lang":88,"comments_count":87,"category":89},"Will Generation Alpha Save Movie Theaters?","A surprising new study from the National Research Group reveals that teenagers, often assumed to be glued to virtual reality and short-form content, are craving the darkened halls of movie theaters, the thrill of group outings, and the joy of cinema snacks. Generation Alpha—those born after 2010—might just be the unexpected saviors of the big screen.","eneration Alpha — those born after 2010 — might just be the unexpected saviors of the big screen.","","\u003Cp>\u003Cstrong>A surprising new study from the National Research Group reveals that teenagers, often assumed to be glued to virtual reality and short-form content, are craving the darkened halls of movie theaters, the thrill of group outings, and the joy of cinema snacks. Generation Alpha — those born after 2010 — might just be the unexpected saviors of the big screen.\u003C/strong>\u003C/p>\n\n\u003Cp>While the study focuses on American teens, its findings could resonate globally, including in markets like Russia. After all, the defining features of Alpha’s childhood — ubiquitous internet, \u003Ca href=\"https://quasa.io/media/the-death-of-privacy-arrives-on-tiktok-with-meta-glasses\">TikTok\u003C/a>, and screens — are universal. So, what does the research tell us? A striking 59% of Gen Alpha prefer watching movies in theaters, a higher percentage than any other generation.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Why Theaters?\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cimg alt=\"\" class=\"image-align-left\" height=\"225\" src=\"https://quasa.io/storage/photos/00/image - 2025-09-09T132254.884.jpg\" width=\"300\" />First, it’s about contrast. Gen Alpha’s daily life is saturated with screens, bite-sized videos, and social media interactions. This makes the rare opportunity to step offline, unplug, and hang out with friends in real life especially appealing. For them, going to the movies isn’t just about watching a film—it’s about being together.\u003C/p>\n\n\u003Cp>Second, the cinema has become a cultural event. Gen Alpha doesn’t go to theaters for superior sound or visuals alone. They go because it’s a moment everyone will be talking about. They want to avoid spoilers, be part of the opening weekend buzz, and feel the energy of a packed theater.\u003C/p>\n\n\u003Cp>According to the study, 63% of Alpha kids aim to catch premieres during the first weekend, preferring a full house over an empty one. It’s about being part of something bigger than a solo streaming session.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Real-World Examples\u003C/strong>\u003C/h4>\n\n\u003Cp>Consider the “sing-along” screenings for Netflix’s *\u003Ca href=\"https://quasa.io/media/k-pop-demon-hunters-becomes-netflix-s-most-popular-film-in-streaming-history\">\u003Cstrong>Demon Hunters\u003C/strong>\u003C/a>*, a K-pop-inspired film. Despite many fans having already watched it online, these theatrical events grossed nearly $20 million globally, driven by Gen Alpha’s enthusiasm for shared experiences. Similarly, the *Minecraft* movie has kids screaming at familiar scenes, spotting Easter eggs, and reliving their gaming moments collectively—an experience they can’t replicate at home.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Busting Stereotypes\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cimg alt=\"\" class=\"image-align-right\" height=\"225\" src=\"https://quasa.io/storage/photos/00/image - 2025-09-09T132532.658.jpg\" width=\"300\" />The study also challenges assumptions about Gen Alpha. Only 20% want phones integrated into the theater experience, despite adult-driven experiments with “interactive screenings” or “second screens.” These kids want to disconnect from their devices entirely.\u003C/p>\n\n\u003Cp>Another myth debunked? The idea that their attention spans are too short for long-form content. Gen Alpha is perfectly happy watching films over two hours, with their ideal movie length clocking in at 2 hours and 7 minutes. In the right context, they embrace deep, focused experiences.\u003C/p>\n\n\u003Ch4>\u003Cstrong>What Matters Most?\u003C/strong>\u003C/h4>\n\n\u003Cp>When asked what draws them to theaters, Gen Alpha’s top answer was “action sequences” — likely scenes exciting enough to share on \u003Ca href=\"https://quasa.io/media/watching-tiktoks-and-reels-can-be-five-times-more-harmful-to-the-brain-than-alcohol-study-finds\">TikTok\u003C/a>. Humor ranks high, too, but even more critical is the sense of co-creation and belonging. They gravitate toward films tied to their world, like *\u003Ca href=\"https://quasa.io/media/5-reasons-why-minecraft-became-the-biggest-cinematic-event-of-the-year\">\u003Cstrong>Minecraft\u003C/strong>\u003C/a>*, *\u003Ca href=\"https://quasa.io/media/shorts-are-coming-to-roblox-a-tiktok-style-revolution-in-gaming\">\u003Cstrong>Roblox\u003C/strong>\u003C/a>*, or *\u003Cstrong>Wicked\u003C/strong>* — properties that feel uniquely “theirs.” Unlike older generations, they don’t care as much about intricate plots or dazzling effects; they want to feel part of a shared cultural moment.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>A Fresh Take on Franchises and Stars\u003C/strong>\u003C/h4>\n\n\u003Cp>Gen Alpha approaches intellectual properties (IP) with a playful, self-aware irony. They’re happy to poke fun at their own fandom while diving into the inside jokes that come with it. This extends to actors, too. Traditional star power matters less than personalities who spark memes, fuel discussions, and foster community. For Alpha, it’s not about the scale of a celebrity but their ability to connect and inspire online chatter.\u003C/p>\n\n\u003Chr />\n\u003Cp>\u003Cstrong>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/roblox-a-metaverse-vision-built-on-kid-friendly-games\">Roblox: A Metaverse Vision Built on Kid-Friendly Games\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/minecraft-transformed-into-a-horror-experience-that-invades-your-computer-inside-the-system-mod-breaks-the-fourth-wall\">Minecraft Transformed into a Horror Experience That Invades Your Computer: Inside The System Mod Breaks the Fourth Wall\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/the-tale-of-a-criminal-mastermind-the-elizabeth-holmes-story\">The Tale of a Criminal Mastermind: The Elizabeth Holmes Story\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>The Future of Theaters?\u003C/strong>\u003C/h4>\n\n\u003Cp>While it’s too early to predict if Gen Alpha’s enthusiasm will fully revive movie theaters, their appetite for communal, event-driven cinema is a promising sign. In a world dominated by streaming and fragmented attention, their desire for shared experiences could redefine the theatrical landscape. For now, theaters might just owe their future to the generation that’s grown up in the glow of screens but still craves the magic of the big screen.\u003C/p>","will-generation-alpha-save-movie-theaters","2025-09-09T11:27:02.000000Z","2025-09-24T03:15:00.000000Z","24.09.2025",{"image":82,"thumb":83},"https://quasa.io/storage/images/news/Atc3aR2HmM5JmbVfRfCOpIb7aUexwRclv4r60SYL.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Atc3aR2HmM5JmbVfRfCOpIb7aUexwRclv4r60SYL.jpg","small",null,834,0,"en",{"id":69,"title":65,"slug":66,"meta_title":90,"meta_description":91,"meta_keywords":92,"deleted_at":85,"created_at":93,"updated_at":94,"lang":88},"Quasa Media - Growth Hacking in Business","Business is a battlefield. In QUASA MEDIA you will find all the most useful articles on how to do business and not screw up.","Business, earn money, business strategy, business process","2021-08-03T10:59:17.000000Z","2024-08-25T15:45:11.000000Z",[96,109,120,131,141],{"title":97,"description":98,"slug":99,"created_at":100,"publish_at":101,"formatted_created_at":102,"category":103,"links":104,"view_type":84,"video_url":85,"views":107,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Chatbots and the Already-Gone","Danish scientists teamed up with shrinks and did what any sane person would do in 2026: they dug into whether AI is making the already-batshit even more batshit.","chatbots-and-the-already-gone","2026-03-28T20:04:23.000000Z","2026-04-11T06:04:00.000000Z","11.04.2026",{"title":47,"slug":48},{"image":105,"thumb":106},"https://quasa.io/storage/images/news/2BZyVo3V4JYjSwSr0Sx8nPKR0kpXPIprTvE0pNTt.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/2BZyVo3V4JYjSwSr0Sx8nPKR0kpXPIprTvE0pNTt.jpg",84,false,{"title":110,"description":111,"slug":112,"created_at":113,"publish_at":114,"formatted_created_at":102,"category":115,"links":116,"view_type":84,"video_url":85,"views":119,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Market Sizing in Minutes: How Claude AI Just Turned TAM, SAM, and SOM Analysis into a 2-Minute Superpower","For years, calculating Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM) was one of the most tedious parts of any strategy, pitch deck, or go-to-market plan.","market-sizing-in-minutes-how-claude-ai-just-turned-tam-sam-and-som-analysis-into-a-2-minute-superpower","2026-03-28T18:02:11.000000Z","2026-04-11T03:52:00.000000Z",{"title":19,"slug":20},{"image":117,"thumb":118},"https://quasa.io/storage/images/news/WqSZ1w4RUZJdakkDj5L1v09G7bkmNxCVAU244BAb.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/WqSZ1w4RUZJdakkDj5L1v09G7bkmNxCVAU244BAb.jpg",170,{"title":121,"description":122,"slug":123,"created_at":124,"publish_at":124,"formatted_created_at":125,"category":126,"links":127,"view_type":84,"video_url":85,"views":130,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Marble 1.1 — World Labs Just Made Their World Model Significantly Better","World Labs has released a meaningful update to its generative world model: Marble 1.1 and a new, more powerful variant called Marble 1.1 Plus.","marble-1-1-world-labs-just-made-their-world-model-significantly-better","2026-04-10T19:22:07.000000Z","10.04.2026",{"title":43,"slug":44},{"image":128,"thumb":129},"https://quasa.io/storage/images/news/Klmcbo6URuD0uYTxZn4aR9x8zl98NpFfsdMHTGHw.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Klmcbo6URuD0uYTxZn4aR9x8zl98NpFfsdMHTGHw.jpg",523,{"title":132,"description":133,"slug":134,"created_at":135,"publish_at":135,"formatted_created_at":125,"category":136,"links":137,"view_type":84,"video_url":85,"views":140,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Unmasking Runway Characters: The Unexpected Rise of the Real-Time Avatar","The generative AI landscape is moving so fast it's sometimes hard to keep up. But just when we thought we knew what to expect from major players like Runway, they dropped a curveball: Runway Characters.","unmasking-runway-characters-the-unexpected-rise-of-the-real-time-avatar","2026-04-10T19:04:45.000000Z",{"title":58,"slug":63},{"image":138,"thumb":139},"https://quasa.io/storage/images/news/Lxi7mPfuvku81DkTvlELBfErpx8nbus6cXvBCWMk.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Lxi7mPfuvku81DkTvlELBfErpx8nbus6cXvBCWMk.jpg",475,{"title":142,"description":143,"slug":144,"created_at":145,"publish_at":145,"formatted_created_at":125,"category":146,"links":147,"view_type":84,"video_url":85,"views":150,"likes":151,"lang":88,"comments_count":87,"is_pinned":108},"Claude Mythos Just Broke Cybersecurity: The AI That Finds Vulnerabilities Better Than Most Human Hackers","Anthropic has quietly unleashed something terrifyingly powerful — and then immediately locked it away.","claude-mythos-just-broke-cybersecurity-the-ai-that-finds-vulnerabilities-better-than-most-human-hackers","2026-04-10T15:10:28.000000Z",{"title":43,"slug":44},{"image":148,"thumb":149},"https://quasa.io/storage/images/news/mzgaJsOkQfbcba4vvmQXFniw06VALNMRRGcRLVXF.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/mzgaJsOkQfbcba4vvmQXFniw06VALNMRRGcRLVXF.jpg",744,1,[153,166,180,192,204],{"title":154,"description":155,"slug":156,"created_at":157,"publish_at":158,"formatted_created_at":159,"category":160,"links":161,"view_type":84,"video_url":85,"views":164,"likes":165,"lang":88,"comments_count":87,"is_pinned":108},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":162,"thumb":163},"https://quasa.io/storage/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://api.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",69498,2,{"title":167,"description":168,"slug":169,"created_at":170,"publish_at":171,"formatted_created_at":172,"category":173,"links":174,"view_type":177,"video_url":85,"views":178,"likes":179,"lang":88,"comments_count":87,"is_pinned":108},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":175,"thumb":176},"https://quasa.io/storage/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","large",69193,4,{"title":181,"description":182,"slug":183,"created_at":184,"publish_at":185,"formatted_created_at":186,"category":187,"links":188,"view_type":84,"video_url":85,"views":191,"likes":179,"lang":88,"comments_count":87,"is_pinned":108},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":189,"thumb":190},"https://quasa.io/storage/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://api.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",66954,{"title":193,"description":194,"slug":195,"created_at":196,"publish_at":197,"formatted_created_at":198,"category":199,"links":200,"view_type":84,"video_url":85,"views":203,"likes":165,"lang":88,"comments_count":151,"is_pinned":108},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":201,"thumb":202},"https://quasa.io/storage/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg",41093,{"title":205,"description":206,"slug":207,"created_at":208,"publish_at":209,"formatted_created_at":210,"category":211,"links":212,"view_type":177,"video_url":85,"views":215,"likes":165,"lang":88,"comments_count":87,"is_pinned":108},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":213,"thumb":214},"https://quasa.io/storage/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg",40286,[217,218,219,220,221,222,223,224,225,226,227,228,229],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]