[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-the-top-digital-marketing-trends-for-2022":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":97,"popular_news":162,"categories":233},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":14,"links":81,"view_type":86,"video_url":87,"views":88,"likes":89,"lang":90,"comments_count":89,"category":91},"The Top Digital Marketing Trends for 2022","When there’s one market of the company world that never stops growing, it is advertising. D","Hit the Refresh Button on Your Digital Marketing. Shifts in Influencer Marketing. Interactive Content","Digital Marketing Trends, business","\u003Cp>Hello!\u003C/p>\n\n\u003Cp>When there’s one market of the company world that never stops growing, it is advertising. Digital advertising is extremely determined by the maturation of internet technologies and is always pivoting and reacting to new developments. That being said, are you ready for 2021?\u003C/p>\n\n\u003Ch4>The Digital Marketing Trends Set to Define 2022\u003C/h4>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-1.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-1.png\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Now’s the time to start planning ahead to account for the digital marketing and advertising tendencies of 2021.\u003C/p>\n\n\u003Cp>By staying current, you are able to create \u003Ca href=\"https://quasa.io/media/top-10-mistakes-people-make-when-starting-a-digital-marketing-agency\">digital marketing and advertising strategy\u003C/a> which requires the latest tips, trends, and frameworks into consideration.\u003C/p>\n\n\u003Cp>“A excellent digital advertising strategy gives your organization a cohesive strategy that’s consistent through your various offline and online channels,” Marcel Digital clarifies. ”\u003C/p>\n\n\u003Cp>In the end, you would like your message and branding to be the exact same on your point-of-purchase advertisements on your shops because it’s on your social networking pages and site.\u003C/p>\n\n\u003Cp>A cohesive message conserves time and effort without needing workers recreate a marketing message for each and every station.”\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-10.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"183\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-10.jpeg\" width=\"275\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>However, our attention isn’t to discuss how to make a cohesive message. While significant, we would like to dig to exactly the same. To put it differently, just how would you implement as soon as you’ve zeroed in on your message?\u003C/p>\n\n\u003Cp>Although classic marketing principles and strategies will always prove powerful, at times it’s beneficial to research the hottest trends to have a sense for innovative opportunities which could take marketing to another level. In this guide, we would like to concentrate on some of the best trends for 2021. Have a look:\u003C/p>\n\n\u003Ch3>1. Live Video\u003C/h3>\n\n\u003Cp>Live video streaming has burst within the previous 3 decades (and will continue to do this during the next decade). Powered by social marketing platforms, live streaming is offered to the masses and gives an avenue for its ongoing democratization of content.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-2.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-right\" height=\"174\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-2.png\" width=\"290\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>\u003Cstrong>Just Look at the following data points as curated by HubSpot:\u003C/strong>\u003C/p>\n\n\u003Col>\n\t\u003Cli>Web users saw roughly 1.1 billion hours of live video from 2019.\u003C/li>\n\t\u003Cli>By 2027, the live video streaming marketplace is anticipated to reach $184.3 billion.\u003C/li>\n\t\u003Cli>By 2020, live streaming is anticipated to account for 82 percent of all online traffic.\u003C/li>\n\u003C/ol>\n\n\u003Cp>\u003Cem>Those are significant numbers – too significant to ignore. \u003C/em>\u003C/p>\n\n\u003Cp>\u003Cem>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-3.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-right\" height=\"156\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-3.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>\u003Cstrong>And there are plenty of reasons why businesses are making the jump to live video, including:\u003C/strong>\u003C/em>\u003C/p>\n\n\u003Col>\n\t\u003Cli>There is virtually no learning curve to capture live video. There is no need to get a script, props, or post creation. You hit the record button and then push live content.\u003C/li>\n\t\u003Cli>There is no need for innovative technology. Even though you can definitely improve quality with a few tech updates, a smartphone is all that is required to begin.\u003C/li>\n\t\u003Cli>Live movie feels exclusive and controls more average view times compared to videos that are jazzy. (There is a sense of immediacy in the viewer which they may not have the ability to observe the material afterwards.)\u003C/li>\n\u003C/ol>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-4.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"156\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-4.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Live streaming video is employed in a number of abilities and is highly determined by your own brand, aims, and content plan.\u003C/p>\n\n\u003Cp>But it is great for items like; As using the audience, client service, special statements, interviews with influencers, live events, and backstage occasions.\u003C/p>\n\n\u003Cp>If you are new to reside video but need to begin, the best bit of advice would be to jump in and get it done. Are you comfy? Did you like it? Did the audience participate? What can you find out?\u003C/p>\n\n\u003Cp>Your first shot at live streaming won’t be perfect, but you can always optimize over time.\u003C/p>\n\n\u003Ch3>2. Programmatic Advertising\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-5.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"169\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-5.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Another sweeping trend is that the increase of programmatic marketing. If paid visitors a part of your plan for 2021, then you will need to acquire some comprehension and competence in this region.\u003C/p>\n\n\u003Cp>Since MarTech Advisor clarifies ,”Programmatic marketing is the practice of automating the purchasing and selling of advertising inventory in real-time via an automatic bidding system.\u003C/p>\n\n\u003Cp>Programmatic marketing allows agencies or brands to buy advertising impressions on market websites or programs inside milliseconds through a complex ecosystem”\u003C/p>\n\n\u003Cp>Within the last few years, programmatic marketing has come to be the preferred way of conducting marketing campaigns. It gives real time insights, improved targeting capabilities, greater transparency, better funding usage, and gives a means to combat advertising fraud efficiently.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-6.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"150\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-6.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Programmatic advertising could be deployed in an assortment of formats and channels, such as display ads, video ads, societal ads, audio ads, native advertisements, and digital out-of-home (DOOH) advertisements.\u003C/p>\n\n\u003Cp>Unlike how traditional media purchasing functions, programmatic advertising does not usually involve advertising and publishers working collectively in a one-way manner.\u003C/p>\n\n\u003Cp>The kind of programmatic deal — for example real time bidding, personal marketplaces, favorite bargains, or programmatic guaranteed — decides how they are delivered.\u003C/p>\n\n\u003Ch3>3. \u003Ca href=\"https://quasa.io/media/what-is-voice-search-and-how-voice-search-will-transform-the-future-of-ecommerce\">Voice Search\u003C/a>\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-7.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"225\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-7.jpeg\" width=\"225\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Would it surprise you to find out that roughly 27 percent of those online international population utilizes voice hunt on mobile? Or more than 1 in 3 US net users utilize a voice helper yearly (up from only 9.5% in 2018).\u003C/p>\n\n\u003Cp>Consider that at the end of 2020, approximately 30 percent of internet browsing sessions include search. And that over half of adults utilize voice research on a semi-regular basis.\u003C/p>\n\n\u003Cp>Voice search will shortly become the preferred way of surfing the world wide web. It is quicker, hands free, and more suitable.\u003C/p>\n\n\u003Cp>What exactly does this mean for digital advertising? Well, everything changes, especially on the content plan side of things. Folks talk differently than they compose. Consider, as an instance, someone looking for a pizza shop. Their inquiries may seem like this:\u003C/p>\n\n\u003Cp>Voice search is ushering in a new era of SEO and content production in which long-tail key words are the attention. Organic, conversational vocabulary wins daily. Brands which adapt to the style will see that their search engine optimization rankings improve and lookup traffic climb.\u003C/p>\n\n\u003Cp>Concerning marketing strategy, brands must concentrate on creating content which answers queries. People today go to Google whenever they’ve a query along with the search engine understands this. In a bid to fulfill their customers, they are elevating content which answers very specific queries.\u003C/p>\n\n\u003Ch3>4. Interactive Content\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-14/aaaatr-9.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"169\" src=\"https://cdn.quasa.io/photos/foto-14/aaaatr-9.jpg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Online consumers are becoming bored with fundamental website articles and static content. They wish to get stimulated. In addition they need control over their experiences. And these needs are culminating in the growth of interactive content.\u003C/p>\n\n\u003Cp>Research reveals that interactive articles gains 2X more involvement than static content. It has led 34 percentage of entrepreneurs to add interactive articles in at least 10 percent of their plans.\u003C/p>\n\n\u003Cp>Interactive content is generally only a subsegment of the bigger content approach. However, in 2021 and beyond, it is likely to develop into a much larger part.\u003C/p>\n\n\u003Cp>When many manufacturers are developing one bit of interactive material for each nine pieces of content that is static, this number will probably grow to 20 percent.\u003C/p>\n\n\u003Ch3>5. Shifts in Influencer Marketing\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-1/00mi-14.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"150\" src=\"https://cdn.quasa.io/photos/foto-1/00mi-14.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>From the end of the calendar year, it is estimated to be worth somewhere north of $9.7 billion.\u003C/p>\n\n\u003Cp>People like to despise \u003Ca href=\"https://quasa.io/media/how-to-do-influencer-marketing-for-ecommerce-successfully-8-rules\">influencers\u003C/a>, but they are effective. The earned media value for money spent on influencer advertising was approximately $18 for each dollar invested in 2019.\u003C/p>\n\n\u003Cp>And over the previous 3 decades, there has been a 1500% increase in manufacturers looking for”influencer marketing” on Google.\u003C/p>\n\n\u003Cp>To put it differently, it is powerful and here to remain. However, as we enter 2021, this business will experience substantial changes that will ultimately change how companies approach advertising and marketing.\u003C/p>\n\n\u003Cp>Among the biggest changes will function as increase in micro influencers. And what they lack of achieve (when compared with big influencers)they compensate for with higher involvement and affordability.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-1/00mi-1.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"155\" src=\"https://cdn.quasa.io/photos/foto-1/00mi-1.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>Additionally, it is possible that we will see a rise in performance-based influencer advertising. In earlier times it has always been kind of a flat fee bargain.\u003C/p>\n\n\u003Cp>Firms pay per article and the \u003Ca href=\"https://quasa.io/media/successful-influencer-marketing-campaign-examples-to-help-you-create-the-best-campaign\">influencer\u003C/a> receives exactly the exact same quantity of money regardless of what happens about the participation front.\u003C/p>\n\n\u003Cp>But while the influencer stadium gets more aggressive, brands will have more leverage. Soon, we can see payment dependent on the amount of clicks, remarks, or even earnings.\u003C/p>\n\n\u003Cp>In the end, the changes within this area is going to be ordered by customers. Followers make it obvious exactly what they do and do not react to by the kind of engagement they supply.\u003C/p>\n\n\u003Ch3>Hit the Refresh Button on Your Digital Marketing\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-1/0-fi-13.webp\" type=\"image/webp\">\u003Cimg class=\"image-align-left\" height=\"174\" src=\"https://cdn.quasa.io/photos/foto-1/0-fi-13.jpeg\" width=\"300\" / loading=\"lazy\" alt=\"The Top Digital Marketing Trends for 2022\">\u003C/picture>No \u003Ca href=\"https://quasa.io/media/how-do-we-earn-money-by-digital-marketing-in-2022\">digital marketing strategy\u003C/a> is set in stone. Since you approach 2021, take some opportunity to comprehend the new tendencies so you can change your strategy into a management that contrasts with the trajectory of this bigger customer market.\u003C/p>\n\n\u003Cp>When it’s live movie, programmatic advertisements, voice hunt, interactive articles, or changes in influencer advertising, there is ample chance for expansion and growth.\u003C/p>\n\n\u003Cp>Thank you!\u003Cbr />\nSubscribe to our newsletter! Join us on social networks!\u003Cbr />\nSee you!\u003C/p>","the-top-digital-marketing-trends-for-2022","2021-12-06T00:07:32.000000Z","2021-12-06T07:30:00.000000Z","06.12.2021",{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},"https://cdn.quasa.io/images/news/3ZwSz3GWuxiY1j5PABfZVo6xQrh9K5wl0FFR1Gu1.jpg","https://cdn.quasa.io/images/news/3ZwSz3GWuxiY1j5PABfZVo6xQrh9K5wl0FFR1Gu1.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/3ZwSz3GWuxiY1j5PABfZVo6xQrh9K5wl0FFR1Gu1.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/3ZwSz3GWuxiY1j5PABfZVo6xQrh9K5wl0FFR1Gu1.webp","small",null,3219,0,"en",{"id":14,"title":15,"slug":16,"meta_title":92,"meta_description":93,"meta_keywords":94,"deleted_at":87,"created_at":95,"updated_at":96,"lang":90},"Quasa Media — Growth Hacking in Marketing","All the most interesting and useful about marketing. Exclusive marketing articles you won't find anywhere else.","Marketing, brand, seo, social media, smm, branding","2021-08-10T10:46:47.000000Z","2024-08-25T15:41:21.000000Z",[98,112,124,136,149],{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":102,"formatted_created_at":103,"category":104,"links":105,"view_type":86,"video_url":87,"views":110,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Cloudflare Just Made Email a First-Class Citizen for AI Agents — And Traditional Email Services Are Feeling It","On April 17, 2026, Cloudflare quietly turned a long-standing dream into reality: it moved Email Service into public beta and added full Email Sending alongside the years-old Email Routing.","cloudflare-just-made-email-a-first-class-citizen-for-ai-agents-and-traditional-email-services-are-feeling-it","2026-04-19T18:41:05.000000Z","19.04.2026",{"title":43,"slug":44},{"image":106,"image_webp":107,"thumb":108,"thumb_webp":109},"https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp",6,false,{"title":113,"description":114,"slug":115,"created_at":116,"publish_at":116,"formatted_created_at":103,"category":117,"links":118,"view_type":86,"video_url":87,"views":123,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Mozilla Nails It: Thunderbolt Brings “ChatGPT at Home” to the Enterprise — Without Vendor Lock-In","While OpenAI and Anthropic race to sell their proprietary AI platforms to big corporations, Mozilla’s subsidiary MZLA Technologies has taken a very different route.","mozilla-nails-it-thunderbolt-brings-chatgpt-at-home-to-the-enterprise-without-vendor-lock-in","2026-04-19T15:37:27.000000Z",{"title":58,"slug":63},{"image":119,"image_webp":120,"thumb":121,"thumb_webp":122},"https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp",23,{"title":125,"description":126,"slug":127,"created_at":128,"publish_at":128,"formatted_created_at":103,"category":129,"links":130,"view_type":86,"video_url":87,"views":135,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"X Is Finally Cracking Down on Unlabeled Ads — And It’s Personal","For years, X (formerly Twitter) has been a playground for undisclosed promotions, coordinated spam networks, and “native” advertising that masquerades as organic content.","x-is-finally-cracking-down-on-unlabeled-ads-and-it-s-personal","2026-04-19T15:07:48.000000Z",{"title":65,"slug":66},{"image":131,"image_webp":132,"thumb":133,"thumb_webp":134},"https://cdn.quasa.io/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.jpg","https://cdn.quasa.io/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.webp",25,{"title":137,"description":138,"slug":139,"created_at":140,"publish_at":141,"formatted_created_at":103,"category":142,"links":143,"view_type":86,"video_url":87,"views":148,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Bitcoin Developers Propose BIP-361: Quantum-Proof Migration That Would Freeze Millions of Legacy Coins","In a move that could reshape the security of Bitcoin’s unspent transaction outputs forever, Bitcoin developers have introduced BIP-361 — officially titled “Post Quantum Migration and Legacy Signature Sunset.”","bitcoin-developers-propose-bip-361-quantum-proof-migration-that-would-freeze-millions-of-legacy-coins","2026-04-17T11:38:06.000000Z","2026-04-19T11:29:00.000000Z",{"title":43,"slug":44},{"image":144,"image_webp":145,"thumb":146,"thumb_webp":147},"https://cdn.quasa.io/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.jpg","https://cdn.quasa.io/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.webp",46,{"title":150,"description":151,"slug":152,"created_at":153,"publish_at":154,"formatted_created_at":103,"category":155,"links":156,"view_type":86,"video_url":87,"views":161,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Thomas Peterffy’s Bold Vision for Prediction Markets: Why Interactive Brokers Is Betting Big on “Useful” Bets","In a wide-ranging conversation on Bloomberg’s Odd Lots podcast, Thomas Peterffy — founder, chairman, and CEO of Interactive Brokers (IBKR) — sat down to discuss one of the most intriguing projects in his company’s 50-year history: IBKR ForecastTrader, the brokerage giant’s freshly launched prediction market platform.","thomas-peterffy-s-bold-vision-for-prediction-markets-why-interactive-brokers-is-betting-big-on-useful-bets","2026-04-16T18:39:15.000000Z","2026-04-19T09:31:00.000000Z",{"title":65,"slug":66},{"image":157,"image_webp":158,"thumb":159,"thumb_webp":160},"https://cdn.quasa.io/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.jpg","https://cdn.quasa.io/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.webp",57,[163,176,192,204,219],{"title":164,"description":165,"slug":166,"created_at":167,"publish_at":168,"formatted_created_at":169,"category":170,"links":171,"view_type":86,"video_url":87,"views":174,"likes":175,"lang":90,"comments_count":89,"is_pinned":111},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. 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