[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-the-shifting-dynamics-of-influencer-pricing-a-new-era-of-creator-independence":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":96,"popular_news":164,"categories":235},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":78,"formatted_created_at":79,"category_id":18,"links":80,"view_type":85,"video_url":86,"views":87,"likes":88,"lang":89,"comments_count":88,"category":90},"The Shifting Dynamics of Influencer Pricing: A New Era of Creator Independence","A perennial topic among influencer marketers on LinkedIn is the ever-evolving and often contentious issue of influencer advertising rates. Not only are these rates consistently on the rise, but influencers are also resisting the adoption of a unified pricing model, creating a fragmented and challenging landscape for brands. This tension is epitomized by the perspective of Jessica Dante, a prominent figure in the travel influencer space with multiple accounts boasting a collective million followers (as seen on her Instagram profile, @jessdante).","A perennial topic among influencer marketers on LinkedIn is the ever-evolving and often contentious issue of influencer advertising rates.","This tension is epitomized by the perspective of Jessica Dante, a prominent figure in the travel influencer space with multiple accounts boasting a collective million followers","\u003Cp>A perennial topic among influencer marketers on LinkedIn is the ever-evolving and often contentious issue of influencer advertising rates. Not only are these rates consistently on the rise, but influencers are also resisting the adoption of a unified pricing model, creating a fragmented and challenging landscape for brands. This tension is epitomized by the perspective of Jessica Dante, a prominent figure in the travel influencer space with multiple accounts boasting a collective million followers (\u003Ca href=\"https://www.instagram.com/jessdante/\">as seen on her Instagram profile, @jessdante\u003C/a>).\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/photo_2025-09-30_22-19-34.webp\" type=\"image/webp\">\u003Cimg alt=\"The Shifting Dynamics of Influencer Pricing: A New Era of Creator Independence\" class=\"image-align-left\" height=\"490\" src=\"https://cdn.quasa.io/photos/00/photo_2025-09-30_22-19-34.jpg\" width=\"350\" />\u003C/picture>In essence, Dante's message to brands is clear: "\u003Cstrong>Sorry, but we don't need you as much anymore\u003C/strong>." Her stance reflects a broader shift in the creator economy, \u003Ca href=\"https://quasa.io/media/the-evolution-of-creator-income-streams-as-the-industry-matures\">where the focus on building personal brands and selling proprietary products is becoming more lucrative than advertising third-party products at rates dictated by brands.\u003C/a> This paradigm shift is driven by the realization that the financial returns from owning and controlling one's business outweigh the benefits of traditional advertising partnerships.\u003C/p>\n\n\u003Cp>Dante's argument is not just about revenue. She highlights the numerous drawbacks of advertising integrations, including audience backlash, subscriber attrition, erosion of trust, cannibalization of personal product launches, and reputational risks. These factors compound the financial considerations, making the case for independence even stronger. For creators like Dante, who have mastered the art of monetizing their content through direct-to-consumer models, the trade-offs are no longer worth it.\u003C/p>\n\n\u003Cp>Of course, for the majority of creators, advertising integrations remain a primary revenue source, as detailed in a recent analysis of the evolution of creator income streams. This reality underscores that Dante's perspective is more applicable to those who have successfully transitioned from content creation to business building.\u003C/p>\n\n\u003Cp>\u003Ca href=\"https://quasa.io/media/slow-ventures-60m-creator-fund-attracts-over-700-applications-makes-first-2m-investment-in-woodworking-youtuber-jonathan-katz-moses\">A prime example is Jonathan Katz-Moses, a woodworking YouTuber who received a $2 million investment from Slow Ventures' $60 million Creator Fund\u003C/a>. Katz-Moses has eschewed traditional advertising entirely, focusing instead on developing and selling his own line of tools and educational content, a model that has proven both scalable and sustainable.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-09-30t222958433.webp\" type=\"image/webp\">\u003Cimg alt=\"The Shifting Dynamics of Influencer Pricing: A New Era of Creator Independence\" class=\"image-align-right\" height=\"267\" src=\"https://cdn.quasa.io/photos/00/image-2025-09-30t222958433.jpg\" width=\"200\" />\u003C/picture>This trend is not isolated. Globally, it signals a broader reevaluation of the creator-brand relationship. The increasing profitability of self-owned ventures is prompting a strategic pivot among top influencers, who are leveraging their platforms to build independent businesses rather than relying on brand partnerships.\u003C/p>\n\n\u003Cp>This shift is reshaping the influencer marketing landscape, challenging brands to adapt to a new reality where creators hold more bargaining power and are less dependent on traditional revenue models.\u003C/p>\n\n\u003Cp>For marketer, this development is a call to action. It necessitates a deeper understanding of the evolving priorities of influencers and a willingness to engage in more collaborative, value-driven partnerships. Brands must recognize that the era of one-size-fits-all pricing models is fading, and they need to offer compelling propositions that align with the long-term goals of creators.\u003C/p>\n\n\u003Chr />\n\u003Cp>\u003Cstrong>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-09-30t223000048.webp\" type=\"image/webp\">\u003Cimg alt=\"The Shifting Dynamics of Influencer Pricing: A New Era of Creator Independence\" class=\"image-align-left\" height=\"227\" src=\"https://cdn.quasa.io/photos/00/image-2025-09-30t223000048.jpg\" width=\"170\" />\u003C/picture>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/a-big-day-for-american-social-commerce-ltk-partners-with-apple-to-revolutionize-creator-driven-shopping\">A Big Day for American Social Commerce: LTK Partners with Apple to Revolutionize Creator-Driven Shopping\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/buidl-not-a-typo-bydfi-shares-the-story-behind-its-slogan-at-st-james-park\">BUIDL, Not a Typo — BYDFi Shares the Story Behind Its Slogan at St. James’ Park\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/crypto-market-volatility-investors-turn-to-dl-mining-for-stable-passive-income-earn-1000-day\">Crypto Exchanges in 2025: The New Wave of Scams Targeting Investors\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Cp>In conclusion, the discourse around influencer pricing is symptomatic of a larger transformation in the creator economy. As influencers like Jessica Dante and Jonathan Katz-Moses demonstrate, the future lies in ownership and independence. For the broader industry, this is an opportunity to rethink strategies and foster partnerships that are mutually beneficial in this new era of creator-led commerce.\u003C/p>\n\n\u003Cp>Author: \u003Ca href=\"https://www.linkedin.com/in/slava-vasipenok/\">Slava Vasipenok\u003C/a>\u003Cbr />\nFounder and CEO of \u003Ca href=\"https://quasa.io/team\">QUASA\u003C/a> (quasa.io) - Daily insights on Web3, AI, Crypto, and Freelance. Stay updated on finance, technology trends, and creator tools - with sources and real value.\u003C/p>\n\n\u003Cp>Innovative entrepreneur with over 20 years of experience in IT, fintech, and blockchain. Specializes in decentralized solutions for freelancing, helping to overcome the barriers of traditional finance, especially in developing regions.\u003C/p>\n\n\u003Cp>This is not financial or investment advice. Always do your own research (DYOR).\u003C/p>","the-shifting-dynamics-of-influencer-pricing-a-new-era-of-creator-independence","2025-09-30T20:31:22.000000Z","30.09.2025",{"image":81,"image_webp":82,"thumb":83,"thumb_webp":84},"https://cdn.quasa.io/images/news/vCninQWLxIAVFoCY30oDpJXmKIyrd4K6Zsxu65IT.jpg","https://cdn.quasa.io/images/news/vCninQWLxIAVFoCY30oDpJXmKIyrd4K6Zsxu65IT.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/vCninQWLxIAVFoCY30oDpJXmKIyrd4K6Zsxu65IT.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/vCninQWLxIAVFoCY30oDpJXmKIyrd4K6Zsxu65IT.webp","small",null,1116,0,"en",{"id":18,"title":19,"slug":20,"meta_title":91,"meta_description":92,"meta_keywords":93,"deleted_at":86,"created_at":94,"updated_at":95,"lang":89},"Quasa Media's blog about Growth Hacking in action","Exclusive life hacks on how to choose a career and be productive in any job.","Freelance, business, startup, Survive As a Freelance Developer","2021-09-03T20:21:41.000000Z","2024-08-25T15:40:14.000000Z",[97,112,125,138,151],{"title":98,"description":99,"slug":100,"created_at":101,"publish_at":102,"formatted_created_at":103,"category":104,"links":105,"view_type":85,"video_url":86,"views":110,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"GitHub’s AI Agent Tsunami: 275 Million Commits a Week, 14 Billion Projected for 2026 — And the Platform Is Starting to Crack","GitHub just hit numbers that would have sounded like science fiction twelve months ago.","github-s-ai-agent-tsunami-275-million-commits-a-week-14-billion-projected-for-2026-and-the-platform-is-starting-to-crack","2026-04-17T17:10:50.000000Z","2026-04-20T11:57:00.000000Z","20.04.2026",{"title":58,"slug":63},{"image":106,"image_webp":107,"thumb":108,"thumb_webp":109},"https://cdn.quasa.io/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.jpg","https://cdn.quasa.io/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.webp",25,false,{"title":113,"description":114,"slug":115,"created_at":116,"publish_at":117,"formatted_created_at":103,"category":118,"links":119,"view_type":85,"video_url":86,"views":124,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Time’s Up for SaaS: Grow Faster or Disappear","The public markets have spoken — and the verdict is brutal. In early 2026, the software sector is in freefall. The Meritech Public SaaS Index has plunged 37% since the end of Q3 2025.","time-s-up-for-saas-grow-faster-or-disappear","2026-04-17T16:42:27.000000Z","2026-04-20T09:32:00.000000Z",{"title":31,"slug":32},{"image":120,"image_webp":121,"thumb":122,"thumb_webp":123},"https://cdn.quasa.io/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.jpg","https://cdn.quasa.io/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.webp",38,{"title":126,"description":127,"slug":128,"created_at":129,"publish_at":130,"formatted_created_at":103,"category":131,"links":132,"view_type":85,"video_url":86,"views":137,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Twitter Dev Builds “Stukach-Claw” — An AI Snitch Bot That’s Already Reported 4,250 People to the IRS for Tax Jokes","A crypto trader and developer known as @camolNFT has gone viral after revealing he built an autonomous AI agent called OpenClaw (affectionately dubbed Stukach-Claw by Russian-speaking users) that actively hunts for “jokes” about tax evasion on social media and automatically files whistleblower reports with the IRS.","twitter-dev-builds-stukach-claw-an-ai-snitch-bot-that-s-already-reported-4-250-people-to-the-irs-for-tax-jokes","2026-04-17T12:09:57.000000Z","2026-04-20T06:06:00.000000Z",{"title":19,"slug":20},{"image":133,"image_webp":134,"thumb":135,"thumb_webp":136},"https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp",55,{"title":139,"description":140,"slug":141,"created_at":142,"publish_at":143,"formatted_created_at":103,"category":144,"links":145,"view_type":85,"video_url":86,"views":150,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Baidu Drops ERNIE-Image: A Compact 8B Open-Source Text-to-Image Model That Tops the Charts","Baidu has just released ERNIE-Image — a new open-weight text-to-image generator that is already turning heads in the AI community.","baidu-drops-ernie-image-a-compact-8b-open-source-text-to-image-model-that-tops-the-charts","2026-04-17T11:57:35.000000Z","2026-04-20T03:44:00.000000Z",{"title":47,"slug":48},{"image":146,"image_webp":147,"thumb":148,"thumb_webp":149},"https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp",70,{"title":152,"description":153,"slug":154,"created_at":155,"publish_at":155,"formatted_created_at":156,"category":157,"links":158,"view_type":85,"video_url":86,"views":163,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Cloudflare Just Made Email a First-Class Citizen for AI Agents — And Traditional Email Services Are Feeling It","On April 17, 2026, Cloudflare quietly turned a long-standing dream into reality: it moved Email Service into public beta and added full Email Sending alongside the years-old Email Routing.","cloudflare-just-made-email-a-first-class-citizen-for-ai-agents-and-traditional-email-services-are-feeling-it","2026-04-19T18:41:05.000000Z","19.04.2026",{"title":43,"slug":44},{"image":159,"image_webp":160,"thumb":161,"thumb_webp":162},"https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp",118,[165,178,194,206,221],{"title":166,"description":167,"slug":168,"created_at":169,"publish_at":170,"formatted_created_at":171,"category":172,"links":173,"view_type":85,"video_url":86,"views":176,"likes":177,"lang":89,"comments_count":88,"is_pinned":111},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":174,"image_webp":86,"thumb":175,"thumb_webp":175},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",70933,2,{"title":179,"description":180,"slug":181,"created_at":182,"publish_at":183,"formatted_created_at":184,"category":185,"links":186,"view_type":191,"video_url":86,"views":192,"likes":193,"lang":89,"comments_count":88,"is_pinned":111},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":187,"image_webp":188,"thumb":189,"thumb_webp":190},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","large",70699,4,{"title":195,"description":196,"slug":197,"created_at":198,"publish_at":199,"formatted_created_at":200,"category":201,"links":202,"view_type":85,"video_url":86,"views":205,"likes":193,"lang":89,"comments_count":88,"is_pinned":111},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. 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Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":215,"image_webp":216,"thumb":217,"thumb_webp":218},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42296,1,{"title":222,"description":223,"slug":224,"created_at":225,"publish_at":226,"formatted_created_at":227,"category":228,"links":229,"view_type":191,"video_url":86,"views":234,"likes":177,"lang":89,"comments_count":88,"is_pinned":111},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":230,"image_webp":231,"thumb":232,"thumb_webp":233},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41389,[236,237,238,239,240,241,242,243,244,245,246,247,248],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]