[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-substack-doubles-down-on-video-features-now-aiming-to-attract-streamers":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":97,"popular_news":163,"categories":234},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":69,"links":81,"view_type":86,"video_url":87,"views":88,"likes":89,"lang":90,"comments_count":89,"category":91},"Substack Doubles Down on Video Features, Now Aiming to Attract Streamers","Substack is making bold moves to expand its video offerings, with its latest feature designed to lure streamers to the platform. Initially rolled out in September 2024, the live video streaming capability was exclusive to Substack’s bestselling creators—those with significant paid subscriber bases. The early adopters include big names like Wilco frontman Jeff Tweedy, comedian Bill Maher, journalist Dan Harris, and film critic Hunter Harris, alongside a handful of other prominent figures. However, as of January 2025, Substack has expanded access to all publishers with at least 10 free subscribers in the app, with promises to refine and broaden the feature further in the coming months.","Substack is making bold moves to expand its video offerings, with its latest feature designed to lure streamers to the platform.","Initially rolled out in September 2024, the live video streaming capability was exclusive to Substack’s bestselling creators—those with significant paid subscriber bases.","\u003Cp>\u003Cstrong>Substack is making bold moves to expand its video offerings, with its latest feature designed to lure streamers to the platform.\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221017144.webp\" type=\"image/webp\">\u003Cimg alt=\"Substack Doubles Down on Video Features, Now Aiming to Attract Streamers\" class=\"image-align-left\" height=\"267\" src=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221017144.jpg\" width=\"200\" />\u003C/picture>Initially rolled out in September 2024, the live video streaming capability was exclusive to Substack’s bestselling creators—those with significant paid subscriber bases.\u003C/p>\n\n\u003Cp>The early adopters include big names like Wilco frontman Jeff Tweedy, comedian Bill Maher, journalist Dan Harris, and film critic Hunter Harris, alongside a handful of other prominent figures. However, as of January 2025, Substack has expanded access to all publishers with at least 10 free subscribers in the app, with promises to refine and broaden the feature further in the coming months.\u003C/p>\n\n\u003Cp>This push into live video is a clear play to attract a new audience — streamers and their followers — while deepening engagement with existing subscribers. Substack’s strategy mirrors a broader trend among social platforms: the constant hunt for fresh users.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221007583.webp\" type=\"image/webp\">\u003Cimg alt=\"Substack Doubles Down on Video Features, Now Aiming to Attract Streamers\" class=\"image-align-right\" height=\"200\" src=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221007583.jpg\" width=\"150\" />\u003C/picture>While creators often grow their reach by amplifying their presence across social media, platforms like \u003Ca href=\"https://quasa.io/media/substack-surges-1-million-paid-subscribers-added-in-just-four-months\">Substack\u003C/a> are inventing features to act as bait for new blood. Live video streaming is a prime example, offering a dynamic way for creators to connect in real time, whether through AMAs, behind-the-scenes content, or collaborative broadcasts with other publishers.\u003C/p>\n\n\u003Cp>The feature itself is straightforward but powerful. Creators can go live directly from the Substack app, notify subscribers instantly, and even paywall streams for paid subscribers to create an exclusive experience.\u003C/p>\n\n\u003Cp>Post-stream, recordings are saved as drafts, complete with AI-generated clips for easy sharing on Notes, \u003Ca href=\"https://quasa.io/media/instagram-introduces-lockable-reels-a-new-era-of-exclusive-content\">Instagram\u003C/a>, or \u003Ca href=\"https://quasa.io/media/habemus-papam-the-tiktok-trend-where-cats-become-popes-with-bras\">TikTok\u003C/a>. Early users like Michael Easter have used live video to host AMAs, calling it “invaluable” for community-building, while Gabe Fleisher livestreamed from the Democratic National Convention, offering real-time political analysis that rivaled cable news.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221008349.webp\" type=\"image/webp\">\u003Cimg alt=\"Substack Doubles Down on Video Features, Now Aiming to Attract Streamers\" class=\"image-align-left\" height=\"200\" src=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221008349.jpg\" width=\"150\" />\u003C/picture>But Substack’s ambitions go beyond just adding a feature. The platform is positioning itself as a viable alternative to streaming giants like Twitch, YouTube, and \u003Ca href=\"https://quasa.io/media/working-with-fandoms-key-insights-from-tiktok-pinterest-fx-netflix-sony-pictures-and-hulu\">TikTok\u003C/a>, especially as the latter faces potential shutdowns in the U.S.\u003C/p>\n\n\u003Cp>With data showing that Substack creators who use video grow their revenue 2.5 times faster than those who don’t, the incentive is clear.\u003C/p>\n\n\u003Cp>Collaborative livestreams — supporting up to three publishers—are proving particularly effective for growth, allowing creators to tap into each other’s audiences while delivering fresh, engaging content.\u003C/p>\n\n\u003Chr />\n\u003Cp>\u003Cstrong>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221020891.webp\" type=\"image/webp\">\u003Cimg alt=\"Substack Doubles Down on Video Features, Now Aiming to Attract Streamers\" class=\"image-align-right\" height=\"307\" src=\"https://cdn.quasa.io/photos/01/image-2025-05-17t221020891.jpg\" width=\"230\" />\u003C/picture>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/youtube-cracks-down-on-ai-generated-fake-movie-trailers-demonetizes-channels-like-screen-trailers-and-royal-trailer\">YouTube Cracks Down on AI-Generated Fake Movie Trailers, Demonetizes Channels Like Screen Trailers and Royal Trailer\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/marc-benioff-joins-the-creator-economy-with-shopify-and-neal-moritz-backing-whalar-group\">Marc Benioff Joins the Creator Economy with Shopify and Neal Moritz, Backing Whalar Group\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/metamask-token-rumors-resurface-a-long-awaited-launch-or-another-false-alarm\">MetaMask Token Rumors Resurface: A Long-Awaited Launch or Another False Alarm?\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Cp>In the latest edition of The \u003Ca href=\"https://quasa.io/media/the-new-logic-of-survival-brands-battle-creators-in-the-attention-scarce-creator-economy-of-2025\">Creator Economy\u003C/a>, we dive deeper into this trend, exploring how platforms are racing to reinvent themselves to capture new demographics.\u003C/p>\n\n\u003Cp>Substack’s live video push is just one piece of the puzzle. As the lines between writing, streaming, and social networking blur, the platform’s evolution raises a bigger question: can it maintain its core identity as a haven for writers while chasing the fast-paced, attention-driven world of streaming? For now, Substack is betting big on video — and streamers might just be the key to its next chapter.\u003C/p>","substack-doubles-down-on-video-features-now-aiming-to-attract-streamers","2025-05-17T20:12:33.000000Z","2025-05-24T01:05:00.000000Z","24.05.2025",{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},"https://cdn.quasa.io/images/news/5OK1qIY83mqnTfbGwYMDTlfZFiQ6WoOn0JTIxfXK.jpg","https://cdn.quasa.io/images/news/5OK1qIY83mqnTfbGwYMDTlfZFiQ6WoOn0JTIxfXK.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/5OK1qIY83mqnTfbGwYMDTlfZFiQ6WoOn0JTIxfXK.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/5OK1qIY83mqnTfbGwYMDTlfZFiQ6WoOn0JTIxfXK.webp","small",null,1619,0,"en",{"id":69,"title":65,"slug":66,"meta_title":92,"meta_description":93,"meta_keywords":94,"deleted_at":87,"created_at":95,"updated_at":96,"lang":90},"Quasa Media - Growth Hacking in Business","Business is a battlefield. In QUASA MEDIA you will find all the most useful articles on how to do business and not screw up.","Business, earn money, business strategy, business process","2021-08-03T10:59:17.000000Z","2024-08-25T15:45:11.000000Z",[98,112,125,137,150],{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":103,"formatted_created_at":104,"category":105,"links":106,"view_type":86,"video_url":87,"views":14,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Bitcoin Developers Propose BIP-361: Quantum-Proof Migration That Would Freeze Millions of Legacy Coins","In a move that could reshape the security of Bitcoin’s unspent transaction outputs forever, Bitcoin developers have introduced BIP-361 — officially titled “Post Quantum Migration and Legacy Signature Sunset.”","bitcoin-developers-propose-bip-361-quantum-proof-migration-that-would-freeze-millions-of-legacy-coins","2026-04-17T11:38:06.000000Z","2026-04-19T11:29:00.000000Z","19.04.2026",{"title":43,"slug":44},{"image":107,"image_webp":108,"thumb":109,"thumb_webp":110},"https://cdn.quasa.io/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.jpg","https://cdn.quasa.io/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/XW07GuAbFLRaVskP2iUsv0witLmM4GwiSlwMPZpp.webp",false,{"title":113,"description":114,"slug":115,"created_at":116,"publish_at":117,"formatted_created_at":104,"category":118,"links":119,"view_type":86,"video_url":87,"views":124,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Thomas Peterffy’s Bold Vision for Prediction Markets: Why Interactive Brokers Is Betting Big on “Useful” Bets","In a wide-ranging conversation on Bloomberg’s Odd Lots podcast, Thomas Peterffy — founder, chairman, and CEO of Interactive Brokers (IBKR) — sat down to discuss one of the most intriguing projects in his company’s 50-year history: IBKR ForecastTrader, the brokerage giant’s freshly launched prediction market platform.","thomas-peterffy-s-bold-vision-for-prediction-markets-why-interactive-brokers-is-betting-big-on-useful-bets","2026-04-16T18:39:15.000000Z","2026-04-19T09:31:00.000000Z",{"title":65,"slug":66},{"image":120,"image_webp":121,"thumb":122,"thumb_webp":123},"https://cdn.quasa.io/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.jpg","https://cdn.quasa.io/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/48nr7BL364AeGyF1lbFbh13tx14RNr0P2uUnbVe0.webp",30,{"title":126,"description":127,"slug":128,"created_at":129,"publish_at":129,"formatted_created_at":104,"category":130,"links":131,"view_type":86,"video_url":87,"views":136,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Google March 2026 Core Update: Massive Volatility, Traffic Winners & Losers Explained","The latest major Google algorithm change — the March 2026 Core Update — began rolling out on March 27, 2026, and was fully completed on April 8, 2026.","google-march-2026-core-update-massive-volatility-traffic-winners-losers-explained","2026-04-19T07:51:48.000000Z",{"title":58,"slug":63},{"image":132,"image_webp":133,"thumb":134,"thumb_webp":135},"https://cdn.quasa.io/images/news/H2tMWtqU3QHdp9bM8v1t8lyHVpsyXCjwnoSRDqau.jpg","https://cdn.quasa.io/images/news/H2tMWtqU3QHdp9bM8v1t8lyHVpsyXCjwnoSRDqau.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/H2tMWtqU3QHdp9bM8v1t8lyHVpsyXCjwnoSRDqau.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/H2tMWtqU3QHdp9bM8v1t8lyHVpsyXCjwnoSRDqau.webp",38,{"title":138,"description":139,"slug":140,"created_at":141,"publish_at":142,"formatted_created_at":104,"category":143,"links":144,"view_type":86,"video_url":87,"views":149,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Diamond Prices Hit Rock Bottom: The Lowest Levels in 20 Years – And How the Market Went Off the Rails","Natural diamond prices have crashed to their lowest point this century. A one-carat stone that averaged around $6,000 in 2021 now sells for about $4,200 on average — and the decline shows no sign of stopping.","diamond-prices-hit-rock-bottom-the-lowest-levels-in-20-years-and-how-the-market-went-off-the-rails","2026-04-15T14:56:47.000000Z","2026-04-19T06:48:00.000000Z",{"title":65,"slug":66},{"image":145,"image_webp":146,"thumb":147,"thumb_webp":148},"https://cdn.quasa.io/images/news/v0WN9Ww0ZbWCWAE06wHZd0ekVCqpY457nL4LlTvF.jpg","https://cdn.quasa.io/images/news/v0WN9Ww0ZbWCWAE06wHZd0ekVCqpY457nL4LlTvF.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/v0WN9Ww0ZbWCWAE06wHZd0ekVCqpY457nL4LlTvF.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/v0WN9Ww0ZbWCWAE06wHZd0ekVCqpY457nL4LlTvF.webp",46,{"title":151,"description":152,"slug":153,"created_at":154,"publish_at":155,"formatted_created_at":104,"category":156,"links":157,"view_type":86,"video_url":87,"views":162,"likes":89,"lang":90,"comments_count":89,"is_pinned":111},"Spotify Brings AI Prompting to Podcasts: Discovery Dream or Algorithm Trap?","Spotify has extended its Prompted Playlist feature to podcasts, allowing users to describe in natural language exactly what they want to listen to. The AI then generates a personalized playlist of episodes, complete with short explanations for why each one was included.","spotify-brings-ai-prompting-to-podcasts-discovery-dream-or-algorithm-trap","2026-04-13T12:13:17.000000Z","2026-04-19T03:25:00.000000Z",{"title":65,"slug":66},{"image":158,"image_webp":159,"thumb":160,"thumb_webp":161},"https://cdn.quasa.io/images/news/XoGlwwb26yzfll4lBQIyLeoHf3WHzrQ1v0zInejr.jpg","https://cdn.quasa.io/images/news/XoGlwwb26yzfll4lBQIyLeoHf3WHzrQ1v0zInejr.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/XoGlwwb26yzfll4lBQIyLeoHf3WHzrQ1v0zInejr.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/XoGlwwb26yzfll4lBQIyLeoHf3WHzrQ1v0zInejr.webp",68,[164,177,193,205,220],{"title":165,"description":166,"slug":167,"created_at":168,"publish_at":169,"formatted_created_at":170,"category":171,"links":172,"view_type":86,"video_url":87,"views":175,"likes":176,"lang":90,"comments_count":89,"is_pinned":111},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":173,"image_webp":87,"thumb":174,"thumb_webp":174},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",70794,2,{"title":178,"description":179,"slug":180,"created_at":181,"publish_at":182,"formatted_created_at":183,"category":184,"links":185,"view_type":190,"video_url":87,"views":191,"likes":192,"lang":90,"comments_count":89,"is_pinned":111},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":186,"image_webp":187,"thumb":188,"thumb_webp":189},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","large",70558,4,{"title":194,"description":195,"slug":196,"created_at":197,"publish_at":198,"formatted_created_at":199,"category":200,"links":201,"view_type":86,"video_url":87,"views":204,"likes":192,"lang":90,"comments_count":89,"is_pinned":111},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":202,"image_webp":87,"thumb":203,"thumb_webp":203},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",68193,{"title":206,"description":207,"slug":208,"created_at":209,"publish_at":210,"formatted_created_at":211,"category":212,"links":213,"view_type":86,"video_url":87,"views":218,"likes":176,"lang":90,"comments_count":219,"is_pinned":111},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":214,"image_webp":215,"thumb":216,"thumb_webp":217},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42172,1,{"title":221,"description":222,"slug":223,"created_at":224,"publish_at":225,"formatted_created_at":226,"category":227,"links":228,"view_type":190,"video_url":87,"views":233,"likes":176,"lang":90,"comments_count":89,"is_pinned":111},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":229,"image_webp":230,"thumb":231,"thumb_webp":232},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41270,[235,236,237,238,239,240,241,242,243,244,245,246,247],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]