[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-spotify-and-netflix-team-up-to-revive-the-podcast-game":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":96,"popular_news":161,"categories":232},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":78,"formatted_created_at":79,"category_id":69,"links":80,"view_type":85,"video_url":86,"views":87,"likes":88,"lang":89,"comments_count":88,"category":90},"Spotify and Netflix Team Up to Revive the Podcast Game","2025 is shaping up as a landmark year for streaming, marked by some of the most unexpected alliances yet.","a quieter but potentially game-changing partnership has emerged between Netflix, the titan of video-on-demand, and Spotify, the audio streaming giant","Enter Netflix, which brings its massive VOD infrastructure and a knack for turning niche content into global hits.","\u003Cp>2025 is shaping up as a landmark year for streaming, marked by some of the most unexpected alliances yet. \u003Ca href=\"https://quasa.io/media/warner-bros-discovery-snubs-skydance-s-merger-bid-a-20-per-share-slight-in-hollywood-s-latest-power-play\">While David Ellison’s Skydance eyes a Hollywood takeover\u003C/a>, a quieter but potentially game-changing partnership has emerged between \u003Ca href=\"https://quasa.io/media/peaky-blinders-rides-again-netflix-and-bbc-greenlight-two-new-seasons-and-yes-cillian-murphy-is-back-in-the-mix\">Netflix\u003C/a>, the titan of video-on-demand, and \u003Ca href=\"https://quasa.io/media/spotify-learns-a-lesson-free-users-are-the-engine-of-growth-thanks-to-youtube-s-influence\">Spotify\u003C/a>, the audio streaming giant.\u003C/p>\n\n\u003Cp>At first glance, their common ground seems elusive - until you consider one word: \u003Cstrong>videopodcasts\u003C/strong>. Hailed as a revolutionary format with sky-high potential, videopodcasts have yet to flip the industry but have carved out a niche as a key genre on platforms like \u003Ca href=\"https://quasa.io/media/youtube-s-membership-overhaul-sparks-fury-creators-and-viewers-rebel-against-forced-paywalls\">YouTube\u003C/a>. \u003Ca href=\"https://quasa.io/media/spotify-s-long-awaited-lossless-audio-finally-drops-a-premium-perk-but-not-quite-hi-res-glory\">Spotify\u003C/a> poured millions into this venture, only to see returns stall. Now, a lifeline might come from an unlikely ally: Netflix.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>The Alliance: A Marriage of Audio and Video Ambitions\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212424296.webp\" type=\"image/webp\">\u003Cimg alt=\"Spotify and Netflix Team Up to Revive the Podcast Game\" class=\"image-align-left\" height=\"169\" src=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212424296.jpg\" width=\"300\" />\u003C/picture>The partnership, quietly confirmed via industry whispers and a joint statement on October 18, 2025, at 09:12 PM CEST, aims to breathe new life into Spotify’s struggling videopodcast push. The Swedish audio leader has long eyed video as its next frontier, investing heavily in shows like \u003Cstrong>The Joe Rogan Experience\u003C/strong> and \u003Cstrong>Call Her Daddy\u003C/strong> with video components. Yet, despite boasting over 430,000 podcast episodes by Q2 2025, growth has flatlined, with user engagement lagging behind audio-only offerings. Enter Netflix, which brings its massive VOD infrastructure and a knack for turning niche content into global hits.\u003C/p>\n\n\u003Cp>The plan? Launch a dedicated \u003Ca href=\"https://quasa.io/media/spotify-turns-into-a-messenger-even-catching-you-in-the-parking-lot\">Spotify\u003C/a> section on \u003Ca href=\"https://quasa.io/media/netflix-launches-astrology-hub-to-recommend-movies-and-shows-based-on-zodiac-signs\">Netflix\u003C/a> in early 2026, featuring curated collections of top-tier videopodcasts spanning sports, pop culture, and true crime - genres where both platforms see untapped potential. With Netflix’s 280 million subscribers and Spotify’s 626 million monthly active users (as of Q3 2025), the synergy could be a game-changer. “This is about amplifying stories in new ways,” a \u003Ca href=\"https://quasa.io/media/why-the-netflix-of-ai-is-crafting-a-fanfic-inspired-by-orson-welles-film\">Netflix\u003C/a> spokesperson hinted, while Spotify’s CEO Daniel Ek called it “a bold step to redefine audio-visual entertainment.”\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Why the Rescue Mission? Spotify’s Podcast Predicament\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212221279.webp\" type=\"image/webp\">\u003Cimg alt=\"Spotify and Netflix Team Up to Revive the Podcast Game\" class=\"image-align-right\" height=\"169\" src=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212221279.jpg\" width=\"300\" />\u003C/picture>Spotify’s podcast gamble started strong, acquiring Anchor and Gimlet for over $500 million in 2019-2020 to dominate the space. Videopodcasts were meant to be the crown jewel, blending YouTube’s visual appeal with Spotify’s audio dominance. But the format’s takeoff stalled - listener retention hovered at just 18% for video episodes in 2024, per Midia Research - leaving Spotify with a costly misstep. With operating costs rising and ad revenue growth slowing to 9% year-over-year, the company’s stock dipped 12% in September 2025 alone. Analysts warn Spotify might not survive a lean winter without a pivot.\u003C/p>\n\n\u003Cp>Netflix, meanwhile, has toyed with podcasts (\u003Cstrong>You Can’t Make This Up\u003C/strong> and \u003Ca href=\"https://quasa.io/media/the-witcher-earned-netflix-930m-but-interest-wanes-ahead-of-season-4\">\u003Cstrong>The Witcher: Blood Origin\u003C/strong>\u003C/a> tie-ins) but lacks a cohesive strategy. This alliance lets it dip into Spotify’s vast library - over 430,000 episodes - while offering the latter a lifeline through its superior video delivery and global reach. The move also counters Amazon’s Audible and YouTube’s podcast push, which have eaten into Spotify’s market share.\u003C/p>\n\n\u003Chr />\n\u003Cp>\u003Cstrong>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212418226.webp\" type=\"image/webp\">\u003Cimg alt=\"Spotify and Netflix Team Up to Revive the Podcast Game\" class=\"image-align-right\" height=\"169\" src=\"https://cdn.quasa.io/photos/00/image-2025-10-18t212418226.jpg\" width=\"300\" />\u003C/picture>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/down-with-the-plus-apple-rebrands-its-streaming-service-in-pursuit-of-a-new-identity\">Down with the Plus! Apple Rebrands Its Streaming Service in Pursuit of a "New Identity"\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/sag-aftra-embraces-microdramas-the-union-hails-vertical-shorts-as-a-lifeline-for-emerging-actors\">SAG-AFTRA Embraces Microdramas: The Union Hails Vertical Shorts as a Lifeline for Emerging Actors\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/every-fourth-spanish-language-series-becomes-a-global-streaming-hit-unlocking-the-golden-vein-of-non-english-content\">Every Fourth Spanish-Language Series Becomes a Global Streaming Hit: Unlocking the Golden Vein of Non-English Content\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/apple-unveils-applecare-one-a-unified-insurance-package-for-all-apple-devices\">Apple Unveils AppleCare One: A Unified Insurance Package for All Apple Devices\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Can This Duet Hit the Right Notes?\u003C/strong>\u003C/h4>\n\n\u003Cp>The early 2026 rollout will test whether Netflix’s curation magic can revive Spotify’s videopodcasts. Expect heavy promotion of titles like \u003Cstrong>The Ringer’s NBA Show\u003C/strong> or \u003Cstrong>My Favorite Murder\u003C/strong>, tailored for binge-watching on the big screen. If successful, this could boost Spotify’s user base by 10-15% and stabilize its $14 billion market cap. Failure, though, might force a retreat from video, leaving Spotify to double down on music.\u003C/p>\n\n\u003Cp>For \u003Ca href=\"https://quasa.io/media/netflix-nears-glory-guillermo-del-toro-s-frankenstein-earns-record-breaking-applause-at-venice\">Netflix\u003C/a>, it’s a low-risk experiment to diversify beyond film and series, especially as subscriber growth cools. Industry buzz on X suggests fans are intrigued but skeptical - will videopodcasts feel natural on a movie platform? If the partnership hits, it could redefine streaming hybrids. If not, Spotify might be singing a solo swan song by spring. Either way, this odd couple’s dance is one to watch.\u003C/p>","spotify-and-netflix-team-up-to-revive-the-podcast-game","2025-10-18T19:25:47.000000Z","18.10.2025",{"image":81,"image_webp":82,"thumb":83,"thumb_webp":84},"https://cdn.quasa.io/images/news/e2V4wWDlg19BrbBA6fswk80CVLIfD66ns98q4l3U.jpg","https://cdn.quasa.io/images/news/e2V4wWDlg19BrbBA6fswk80CVLIfD66ns98q4l3U.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/e2V4wWDlg19BrbBA6fswk80CVLIfD66ns98q4l3U.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/e2V4wWDlg19BrbBA6fswk80CVLIfD66ns98q4l3U.webp","small",null,1297,0,"en",{"id":69,"title":65,"slug":66,"meta_title":91,"meta_description":92,"meta_keywords":93,"deleted_at":86,"created_at":94,"updated_at":95,"lang":89},"Quasa Media - Growth Hacking in Business","Business is a battlefield. In QUASA MEDIA you will find all the most useful articles on how to do business and not screw up.","Business, earn money, business strategy, business process","2021-08-03T10:59:17.000000Z","2024-08-25T15:45:11.000000Z",[97,112,124,137,149],{"title":98,"description":99,"slug":100,"created_at":101,"publish_at":102,"formatted_created_at":103,"category":104,"links":105,"view_type":85,"video_url":86,"views":110,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Twitter Dev Builds “Stukach-Claw” — An AI Snitch Bot That’s Already Reported 4,250 People to the IRS for Tax Jokes","A crypto trader and developer known as @camolNFT has gone viral after revealing he built an autonomous AI agent called OpenClaw (affectionately dubbed Stukach-Claw by Russian-speaking users) that actively hunts for “jokes” about tax evasion on social media and automatically files whistleblower reports with the IRS.","twitter-dev-builds-stukach-claw-an-ai-snitch-bot-that-s-already-reported-4-250-people-to-the-irs-for-tax-jokes","2026-04-17T12:09:57.000000Z","2026-04-20T06:06:00.000000Z","20.04.2026",{"title":19,"slug":20},{"image":106,"image_webp":107,"thumb":108,"thumb_webp":109},"https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp",9,false,{"title":113,"description":114,"slug":115,"created_at":116,"publish_at":117,"formatted_created_at":103,"category":118,"links":119,"view_type":85,"video_url":86,"views":34,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Baidu Drops ERNIE-Image: A Compact 8B Open-Source Text-to-Image Model That Tops the Charts","Baidu has just released ERNIE-Image — a new open-weight text-to-image generator that is already turning heads in the AI community.","baidu-drops-ernie-image-a-compact-8b-open-source-text-to-image-model-that-tops-the-charts","2026-04-17T11:57:35.000000Z","2026-04-20T03:44:00.000000Z",{"title":47,"slug":48},{"image":120,"image_webp":121,"thumb":122,"thumb_webp":123},"https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp",{"title":125,"description":126,"slug":127,"created_at":128,"publish_at":128,"formatted_created_at":129,"category":130,"links":131,"view_type":85,"video_url":86,"views":136,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"Cloudflare Just Made Email a First-Class Citizen for AI Agents — And Traditional Email Services Are Feeling It","On April 17, 2026, Cloudflare quietly turned a long-standing dream into reality: it moved Email Service into public beta and added full Email Sending alongside the years-old Email 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platforms to big corporations, Mozilla’s subsidiary MZLA Technologies has taken a very different route.","mozilla-nails-it-thunderbolt-brings-chatgpt-at-home-to-the-enterprise-without-vendor-lock-in","2026-04-19T15:37:27.000000Z",{"title":58,"slug":63},{"image":144,"image_webp":145,"thumb":146,"thumb_webp":147},"https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp",88,{"title":150,"description":151,"slug":152,"created_at":153,"publish_at":153,"formatted_created_at":129,"category":154,"links":155,"view_type":85,"video_url":86,"views":160,"likes":88,"lang":89,"comments_count":88,"is_pinned":111},"X Is Finally Cracking Down on Unlabeled Ads — And It’s Personal","For years, X (formerly 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word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":171,"image_webp":86,"thumb":172,"thumb_webp":172},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",70886,2,{"title":176,"description":177,"slug":178,"created_at":179,"publish_at":180,"formatted_created_at":181,"category":182,"links":183,"view_type":188,"video_url":86,"views":189,"likes":190,"lang":89,"comments_count":88,"is_pinned":111},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":184,"image_webp":185,"thumb":186,"thumb_webp":187},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","large",70651,4,{"title":192,"description":193,"slug":194,"created_at":195,"publish_at":196,"formatted_created_at":197,"category":198,"links":199,"view_type":85,"video_url":86,"views":202,"likes":190,"lang":89,"comments_count":88,"is_pinned":111},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":200,"image_webp":86,"thumb":201,"thumb_webp":201},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",68281,{"title":204,"description":205,"slug":206,"created_at":207,"publish_at":208,"formatted_created_at":209,"category":210,"links":211,"view_type":85,"video_url":86,"views":216,"likes":174,"lang":89,"comments_count":217,"is_pinned":111},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":212,"image_webp":213,"thumb":214,"thumb_webp":215},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42252,1,{"title":219,"description":220,"slug":221,"created_at":222,"publish_at":223,"formatted_created_at":224,"category":225,"links":226,"view_type":188,"video_url":86,"views":231,"likes":174,"lang":89,"comments_count":88,"is_pinned":111},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":227,"image_webp":228,"thumb":229,"thumb_webp":230},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41346,[233,234,235,236,237,238,239,240,241,242,243,244,245],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]