[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-shopping-cart-abandonment-using-google-analytics-for-accurate-data":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":97,"popular_news":165,"categories":234},{"title":72,"description":73,"meta_title":72,"meta_description":73,"meta_keywords":74,"text":75,"slug":76,"created_at":77,"publish_at":78,"formatted_created_at":79,"category_id":14,"links":80,"view_type":85,"video_url":86,"views":87,"likes":88,"lang":89,"comments_count":90,"category":91},"Shopping Cart Abandonment: Using Google Analytics for Accurate Data","Online consumers abandoning their shopping carts before making a purchase is one of the greatest challenges that most ecommerce brands face.","Shopping Cart Abandonment, business, Google Analytics, Accurate Data","\u003Cp>Hello!\u003C/p>\n\n\u003Cp>Online consumers abandoning their shopping carts before making a purchase is one of the greatest challenges that most ecommerce brands face. According to the Baymard Institute, the average shopping cart abandonment rate across online retailers is 69.89%.\u003C/p>\n\n\u003Cp>However, this can vary across sites and brands. It’s important to track your own site’s shopping cart abandonment rate so that you can monitor trends and address any issues in your checkout process.\u003C/p>\n\n\u003Ch3>\u003Cstrong>How to Set Up a Shopping Cart Funnel in Google Analytics\u003C/strong>\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-10/aaarun-7.webp\" type=\"image/webp\">\u003Cimg alt=\"Shopping Cart Abandonment: Using Google Analytics for Accurate Data\" class=\"image-align-left\" height=\"200\" src=\"https://cdn.quasa.io/photos/foto-10/aaarun-7.jpeg\" width=\"300\" />\u003C/picture>Before you can view your shopping cart abandonment rates in Google Analytics, you need to set up a shopping cart funnel. We’ll walk you through the steps of doing this for a conversion process with multiple steps.\u003C/p>\n\n\u003Cp>After you sign into your Google Analytics account, click on Admin in the upper right-hand corner and choose which profile you’d like to set up the funnel for. Then, click on Goals. To add a new goal, click on the red + New Goal button. You can then create a custom template.\u003C/p>\n\n\u003Cp>You’ll need to give the goal a name and choose Destination as the type of goal.\u003C/p>\n\n\u003Cp>Set Up a Shopping Cart Funnel in \u003Ca href=\"https://quasa.io/media/what-is-traffico-anomalo-google-and-how-detect-anomalies-in-your-google-analytics\">Google Analytics\u003C/a>” width=”722″ style=”width: 722px;”>\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-gandgadhar2/4634776136136136316.webp\" type=\"image/webp\">\u003Cimg alt=\"Shopping Cart Abandonment: Using Google Analytics for Accurate Data\" class=\"image-align-left\" height=\"200\" src=\"https://cdn.quasa.io/photos/foto-gandgadhar2/4634776136136136316.jpg\" width=\"300\" />\u003C/picture>You’ll then be prompted to enter the URL of the last page in your funnel in the Destination Equals to field. This URL should be for the page where you want your customers to end up.\u003C/p>\n\n\u003Cp>Now, make sure that you turn on the Funnel option.\u003C/p>\n\n\u003Cp>You will need to run through the checkout process as a potential customer would so that you can note each step in the process. Be sure to include each step in the funnel that leads up to the confirmation page.\u003C/p>\n\n\u003Cp>Once you save the goal, Google Analytics will start to collect data for this funnel over the next day.\u003C/p>\n\n\u003Ch3>\u003Cstrong>How to Track Shopping Cart Abandonment in Google Analytics\u003C/strong>\u003C/h3>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-13/1hr-1.webp\" type=\"image/webp\">\u003Cimg alt=\"Shopping Cart Abandonment: Using Google Analytics for Accurate Data\" class=\"image-align-left\" height=\"200\" src=\"https://cdn.quasa.io/photos/foto-13/1hr-1.jpeg\" width=\"300\" />\u003C/picture>Once you set up a shopping cart funnel, you can track your shopping cart abandonment rates. Log into your Google Analytics account, then click on Conversions >\u003Ca href=\"https://quasa.io/media/ultimate-inbound-marketing-guide-for-ecommerce-marketing\"> Ecommerce\u003C/a> > Shopping Analysis > Shopping Behavior.\u003C/p>\n\n\u003Cp>This report shows you how many customers drop off during each stage of the customer journey. Here, you can see the total number of baskets abandoned and how many customers abandon on the cart page vs. the checkout process.\u003C/p>\n\n\u003Cp>These are important metrics to measure as they allow your business to track and monitor checkout trends. If you find that the number of visitors leaving during the checkout process starts to rise, it may be time to revisit the checkout process for issues while optimizing it for conversions.\u003C/p>\n\n\u003Cp>Also read:\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/using-green-screen-technology-in-your-photo-booth-for-unique-marketing-opportunities\">Using Green Screen Technology in Your Photo Booth for Unique Marketing Opportunities\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/director-confesses-the-brutalist-employed-ai-to-modify-characters-accents\">Director Confesses "The Brutalist" Employed AI to Modify Characters' Accents\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/how-important-social-media-is-in-the-recruitment-process\">How Important Social Media is in the Recruitment Process\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Cp>Thank you!\u003Cbr />\nJoin us on social media!\u003Cbr />\nSee you!\u003C/p>","shopping-cart-abandonment-using-google-analytics-for-accurate-data","2024-07-18T08:16:44.000000Z","2024-07-18T10:30:00.000000Z","18.07.2024",{"image":81,"image_webp":82,"thumb":83,"thumb_webp":84},"https://cdn.quasa.io/images/news/R7ulV2MrlffLMlAt8TbM5YNBR84k9dUTgD5lMCQN.jpg","https://cdn.quasa.io/images/news/R7ulV2MrlffLMlAt8TbM5YNBR84k9dUTgD5lMCQN.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/R7ulV2MrlffLMlAt8TbM5YNBR84k9dUTgD5lMCQN.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/R7ulV2MrlffLMlAt8TbM5YNBR84k9dUTgD5lMCQN.webp","large",null,1075,2,"en",0,{"id":14,"title":15,"slug":16,"meta_title":92,"meta_description":93,"meta_keywords":94,"deleted_at":86,"created_at":95,"updated_at":96,"lang":89},"Quasa Media — Growth Hacking in Marketing","All the most interesting and useful about marketing. Exclusive marketing articles you won't find anywhere else.","Marketing, brand, seo, social media, smm, branding","2021-08-10T10:46:47.000000Z","2024-08-25T15:41:21.000000Z",[98,114,126,139,152],{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":103,"formatted_created_at":104,"category":105,"links":106,"view_type":111,"video_url":86,"views":112,"likes":90,"lang":89,"comments_count":90,"is_pinned":113},"GitHub’s AI Agent Tsunami: 275 Million Commits a Week, 14 Billion Projected for 2026 — And the Platform Is Starting to Crack","GitHub just hit numbers that would have sounded like science fiction twelve months ago.","github-s-ai-agent-tsunami-275-million-commits-a-week-14-billion-projected-for-2026-and-the-platform-is-starting-to-crack","2026-04-17T17:10:50.000000Z","2026-04-20T11:57:00.000000Z","20.04.2026",{"title":58,"slug":63},{"image":107,"image_webp":108,"thumb":109,"thumb_webp":110},"https://cdn.quasa.io/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.jpg","https://cdn.quasa.io/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/XZTYmDGdaBEeRqB4Fv56AeOVoRtMa9PgoABzA3uj.webp","small",15,false,{"title":115,"description":116,"slug":117,"created_at":118,"publish_at":119,"formatted_created_at":104,"category":120,"links":121,"view_type":111,"video_url":86,"views":42,"likes":90,"lang":89,"comments_count":90,"is_pinned":113},"Time’s Up for SaaS: Grow Faster or Disappear","The public markets have spoken — and the verdict is brutal. In early 2026, the software sector is in freefall. The Meritech Public SaaS Index has plunged 37% since the end of Q3 2025.","time-s-up-for-saas-grow-faster-or-disappear","2026-04-17T16:42:27.000000Z","2026-04-20T09:32:00.000000Z",{"title":31,"slug":32},{"image":122,"image_webp":123,"thumb":124,"thumb_webp":125},"https://cdn.quasa.io/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.jpg","https://cdn.quasa.io/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Pgd6kFN0MEzRDCuMrQRslHnVu4QNjjMMfuhEgOWY.webp",{"title":127,"description":128,"slug":129,"created_at":130,"publish_at":131,"formatted_created_at":104,"category":132,"links":133,"view_type":111,"video_url":86,"views":138,"likes":90,"lang":89,"comments_count":90,"is_pinned":113},"Twitter Dev Builds “Stukach-Claw” — An AI Snitch Bot That’s Already Reported 4,250 People to the IRS for Tax Jokes","A crypto trader and developer known as @camolNFT has gone viral after revealing he built an autonomous AI agent called OpenClaw (affectionately dubbed Stukach-Claw by Russian-speaking users) that actively hunts for “jokes” about tax evasion on social media and automatically files whistleblower reports with the IRS.","twitter-dev-builds-stukach-claw-an-ai-snitch-bot-that-s-already-reported-4-250-people-to-the-irs-for-tax-jokes","2026-04-17T12:09:57.000000Z","2026-04-20T06:06:00.000000Z",{"title":19,"slug":20},{"image":134,"image_webp":135,"thumb":136,"thumb_webp":137},"https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Bknfo3h65dH5eqJ5coCdgVsAxMYJsDIOPyZplmaX.webp",46,{"title":140,"description":141,"slug":142,"created_at":143,"publish_at":144,"formatted_created_at":104,"category":145,"links":146,"view_type":111,"video_url":86,"views":151,"likes":90,"lang":89,"comments_count":90,"is_pinned":113},"Baidu Drops ERNIE-Image: A Compact 8B Open-Source Text-to-Image Model That Tops the Charts","Baidu has just released ERNIE-Image — a new open-weight text-to-image generator that is already turning heads in the AI community.","baidu-drops-ernie-image-a-compact-8b-open-source-text-to-image-model-that-tops-the-charts","2026-04-17T11:57:35.000000Z","2026-04-20T03:44:00.000000Z",{"title":47,"slug":48},{"image":147,"image_webp":148,"thumb":149,"thumb_webp":150},"https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/1QiOJcmqi34aQvnRfCwi97GmGUD4JPEukbjf4csU.webp",60,{"title":153,"description":154,"slug":155,"created_at":156,"publish_at":156,"formatted_created_at":157,"category":158,"links":159,"view_type":111,"video_url":86,"views":164,"likes":90,"lang":89,"comments_count":90,"is_pinned":113},"Cloudflare Just Made Email a First-Class Citizen for AI Agents — And Traditional Email Services Are Feeling It","On April 17, 2026, Cloudflare quietly turned a long-standing dream into reality: it moved Email Service into public beta and added full Email Sending alongside the years-old Email Routing.","cloudflare-just-made-email-a-first-class-citizen-for-ai-agents-and-traditional-email-services-are-feeling-it","2026-04-19T18:41:05.000000Z","19.04.2026",{"title":43,"slug":44},{"image":160,"image_webp":161,"thumb":162,"thumb_webp":163},"https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/BL8rqDdPh380Xfk5TP00aXBFWdOVXI5BUQ1TuSaC.webp",108,[166,178,193,205,220],{"title":167,"description":168,"slug":169,"created_at":170,"publish_at":171,"formatted_created_at":172,"category":173,"links":174,"view_type":111,"video_url":86,"views":177,"likes":88,"lang":89,"comments_count":90,"is_pinned":113},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":175,"image_webp":86,"thumb":176,"thumb_webp":176},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",70923,{"title":179,"description":180,"slug":181,"created_at":182,"publish_at":183,"formatted_created_at":184,"category":185,"links":186,"view_type":85,"video_url":86,"views":191,"likes":192,"lang":89,"comments_count":90,"is_pinned":113},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":187,"image_webp":188,"thumb":189,"thumb_webp":190},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp",70688,4,{"title":194,"description":195,"slug":196,"created_at":197,"publish_at":198,"formatted_created_at":199,"category":200,"links":201,"view_type":111,"video_url":86,"views":204,"likes":192,"lang":89,"comments_count":90,"is_pinned":113},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":202,"image_webp":86,"thumb":203,"thumb_webp":203},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",68318,{"title":206,"description":207,"slug":208,"created_at":209,"publish_at":210,"formatted_created_at":211,"category":212,"links":213,"view_type":111,"video_url":86,"views":218,"likes":88,"lang":89,"comments_count":219,"is_pinned":113},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":214,"image_webp":215,"thumb":216,"thumb_webp":217},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42287,1,{"title":221,"description":222,"slug":223,"created_at":224,"publish_at":225,"formatted_created_at":226,"category":227,"links":228,"view_type":85,"video_url":86,"views":233,"likes":88,"lang":89,"comments_count":90,"is_pinned":113},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":229,"image_webp":230,"thumb":231,"thumb_webp":232},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41380,[235,236,237,238,239,240,241,242,243,244,245,246,247],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]