[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-netflix-emerges-as-the-leading-advocate-for-ai-in-the-entertainment-industry":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":95,"popular_news":152,"categories":216},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":42,"links":81,"view_type":84,"video_url":85,"views":86,"likes":87,"lang":88,"comments_count":87,"category":89},"Netflix Emerges as the Leading Advocate for AI in the Entertainment Industry","In an era where artificial intelligence (AI) is ubiquitous, those who claim to shun it are often its most fervent users—albeit covertly, under the cover of night. This is the reality of today’s entertainment industry, where cost optimization is a driving force. Yet, few dare to openly legitimize AI as a mainstream tool, wary of backlash from unions and creatives who fear that today’s digital de-aging could lead to tomorrow’s unemployment for young actors.","In an era where artificial intelligence (AI) is ubiquitous, those who claim to shun it are often its most fervent users - albeit covertly, under the cover of night.","Amid this tense atmosphere, Netflix stands out as the bold exception, unapologetically embracing - and even celebrating - the use of AI across its production pipeline","\u003Cp>In an era where artificial intelligence (AI) is ubiquitous, those who claim to shun it are often its most fervent users - albeit covertly, under the cover of night.\u003C/p>\n\n\u003Cp>\u003Cimg alt=\"\" class=\"image-align-right\" height=\"169\" src=\"https://quasa.io/storage/photos/00/image - 2025-10-22T114431.539.jpg\" width=\"300\" />This is the reality of today’s entertainment industry, where cost optimization is a driving force. Yet, few dare to openly legitimize AI as a mainstream tool, wary of backlash from unions and creatives who fear that today’s digital de-aging could lead to tomorrow’s unemployment for young actors.\u003C/p>\n\n\u003Cp>Amid this tense atmosphere, \u003Ca href=\"https://quasa.io/media/spotify-and-netflix-team-up-to-revive-the-podcast-game\">Netflix\u003C/a> stands out as the bold exception, unapologetically embracing - and even celebrating - the use of AI across its production pipeline. In a recent letter to investors, CEO Ted Sarandos made it clear: AI is everywhere at \u003Ca href=\"https://quasa.io/media/duffer-brothers-bid-farewell-to-netflix-for-paramount-theatrical-dreams-trump-streaming-comfort\">Netflix\u003C/a>.\u003C/p>\n\n\u003Cp>From generating concept sketches for sets and costumes to powering special effects and video post-processing, the company is leveraging neural networks at every stage. Far from bowing to public skepticism, \u003Ca href=\"https://quasa.io/media/global-demand-surges-for-awards-season-s-hottest-titles-netflix-s-adolescence-leads-the-pack\">Netflix\u003C/a> sees AI as a cornerstone of efficiency and innovation.\u003C/p>\n\n\u003Cp>\u003Cimg alt=\"\" class=\"image-align-left\" height=\"169\" src=\"https://quasa.io/storage/photos/00/image - 2025-10-18T212221.279.jpg\" width=\"300\" />\u003Cstrong>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/instagram-rolls-out-pg-13-style-age-restrictions-amid-regulatory-pressures\">Instagram Rolls Out PG-13-Style Age Restrictions Amid Regulatory Pressures\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/shein-s-parisian-debut-a-fast-fashion-fiasco-amid-french-fury\">Shein's Parisian Debut: A Fast-Fashion Fiasco Amid French Fury\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/dutch-government-seizes-control-of-chinese-owned-chipmaker-nexperia-amid-escalating-tech-tensions\">Dutch Government Seizes Control of Chinese-Owned Chipmaker Nexperia Amid Escalating Tech Tensions\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/navigating-the-creator-s-dilemma-balancing-authenticity-and-profit\">Navigating the Creator’s Dilemma: Balancing Authenticity and Profit\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Cp>The company’s commitment to AI is set to deepen. Despite a 17% year-over-year revenue increase to $11.5 billion in the latest quarter - falling short of analyst expectations - \u003Ca href=\"https://quasa.io/media/the-witcher-earned-netflix-930m-but-interest-wanes-ahead-of-season-4\">Netflix\u003C/a> now has even more incentive to double down on AI to streamline costs. While other studios tread cautiously, fearing reputational risks, Netflix’s transparency signals a broader shift: AI isn’t just a tool; it’s a competitive edge. As the industry watches, \u003Ca href=\"https://quasa.io/media/the-dead-speak-netflix-privatizes-the-last-interview-genre-with-famous-last-words\">Netflix\u003C/a> is paving the way for a future where AI’s role in storytelling is not just accepted but celebrated.\u003C/p>","netflix-emerges-as-the-leading-advocate-for-ai-in-the-entertainment-industry","2025-10-22T09:45:31.000000Z","2025-10-29T11:45:00.000000Z","29.10.2025",{"image":82,"thumb":83},"https://quasa.io/storage/images/news/6GhmZPbOhFf1n1Ax5CmcoA0MNbF2ykwFMUQeDg1S.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/6GhmZPbOhFf1n1Ax5CmcoA0MNbF2ykwFMUQeDg1S.jpg","small",null,830,0,"en",{"id":42,"title":43,"slug":44,"meta_title":90,"meta_description":91,"meta_keywords":92,"deleted_at":85,"created_at":93,"updated_at":94,"lang":88},"Quasa media blog about growth hacking in Tech","All the most interesting and useful about technologies. Exclusive articles from technologies you won't find anywhere else.","Technology, tech, business, ai, gadget, gadgets, life hacks","2023-03-23T08:15:32.000000Z","2024-08-25T15:37:57.000000Z",[96,109,120,131,141],{"title":97,"description":98,"slug":99,"created_at":100,"publish_at":101,"formatted_created_at":102,"category":103,"links":104,"view_type":84,"video_url":85,"views":107,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Chatbots and the Already-Gone","Danish scientists teamed up with shrinks and did what any sane person would do in 2026: they dug into whether AI is making the already-batshit even more batshit.","chatbots-and-the-already-gone","2026-03-28T20:04:23.000000Z","2026-04-11T06:04:00.000000Z","11.04.2026",{"title":47,"slug":48},{"image":105,"thumb":106},"https://quasa.io/storage/images/news/2BZyVo3V4JYjSwSr0Sx8nPKR0kpXPIprTvE0pNTt.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/2BZyVo3V4JYjSwSr0Sx8nPKR0kpXPIprTvE0pNTt.jpg",93,false,{"title":110,"description":111,"slug":112,"created_at":113,"publish_at":114,"formatted_created_at":102,"category":115,"links":116,"view_type":84,"video_url":85,"views":119,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Market Sizing in Minutes: How Claude AI Just Turned TAM, SAM, and SOM Analysis into a 2-Minute Superpower","For years, calculating Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM) was one of the most tedious parts of any strategy, pitch deck, or go-to-market plan.","market-sizing-in-minutes-how-claude-ai-just-turned-tam-sam-and-som-analysis-into-a-2-minute-superpower","2026-03-28T18:02:11.000000Z","2026-04-11T03:52:00.000000Z",{"title":19,"slug":20},{"image":117,"thumb":118},"https://quasa.io/storage/images/news/WqSZ1w4RUZJdakkDj5L1v09G7bkmNxCVAU244BAb.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/WqSZ1w4RUZJdakkDj5L1v09G7bkmNxCVAU244BAb.jpg",180,{"title":121,"description":122,"slug":123,"created_at":124,"publish_at":124,"formatted_created_at":125,"category":126,"links":127,"view_type":84,"video_url":85,"views":130,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Marble 1.1 — World Labs Just Made Their World Model Significantly Better","World Labs has released a meaningful update to its generative world model: Marble 1.1 and a new, more powerful variant called Marble 1.1 Plus.","marble-1-1-world-labs-just-made-their-world-model-significantly-better","2026-04-10T19:22:07.000000Z","10.04.2026",{"title":43,"slug":44},{"image":128,"thumb":129},"https://quasa.io/storage/images/news/Klmcbo6URuD0uYTxZn4aR9x8zl98NpFfsdMHTGHw.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Klmcbo6URuD0uYTxZn4aR9x8zl98NpFfsdMHTGHw.jpg",532,{"title":132,"description":133,"slug":134,"created_at":135,"publish_at":135,"formatted_created_at":125,"category":136,"links":137,"view_type":84,"video_url":85,"views":140,"likes":87,"lang":88,"comments_count":87,"is_pinned":108},"Unmasking Runway Characters: The Unexpected Rise of the Real-Time Avatar","The generative AI landscape is moving so fast it's sometimes hard to keep up. But just when we thought we knew what to expect from major players like Runway, they dropped a curveball: Runway Characters.","unmasking-runway-characters-the-unexpected-rise-of-the-real-time-avatar","2026-04-10T19:04:45.000000Z",{"title":58,"slug":63},{"image":138,"thumb":139},"https://quasa.io/storage/images/news/Lxi7mPfuvku81DkTvlELBfErpx8nbus6cXvBCWMk.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Lxi7mPfuvku81DkTvlELBfErpx8nbus6cXvBCWMk.jpg",483,{"title":142,"description":143,"slug":144,"created_at":145,"publish_at":145,"formatted_created_at":125,"category":146,"links":147,"view_type":84,"video_url":85,"views":150,"likes":151,"lang":88,"comments_count":87,"is_pinned":108},"Claude Mythos Just Broke Cybersecurity: The AI That Finds Vulnerabilities Better Than Most Human Hackers","Anthropic has quietly unleashed something terrifyingly powerful — and then immediately locked it away.","claude-mythos-just-broke-cybersecurity-the-ai-that-finds-vulnerabilities-better-than-most-human-hackers","2026-04-10T15:10:28.000000Z",{"title":43,"slug":44},{"image":148,"thumb":149},"https://quasa.io/storage/images/news/mzgaJsOkQfbcba4vvmQXFniw06VALNMRRGcRLVXF.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/mzgaJsOkQfbcba4vvmQXFniw06VALNMRRGcRLVXF.jpg",752,1,[153,166,180,192,204],{"title":154,"description":155,"slug":156,"created_at":157,"publish_at":158,"formatted_created_at":159,"category":160,"links":161,"view_type":84,"video_url":85,"views":164,"likes":165,"lang":88,"comments_count":87,"is_pinned":108},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":162,"thumb":163},"https://quasa.io/storage/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://api.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",69510,2,{"title":167,"description":168,"slug":169,"created_at":170,"publish_at":171,"formatted_created_at":172,"category":173,"links":174,"view_type":177,"video_url":85,"views":178,"likes":179,"lang":88,"comments_count":87,"is_pinned":108},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":175,"thumb":176},"https://quasa.io/storage/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","large",69202,4,{"title":181,"description":182,"slug":183,"created_at":184,"publish_at":185,"formatted_created_at":186,"category":187,"links":188,"view_type":84,"video_url":85,"views":191,"likes":179,"lang":88,"comments_count":87,"is_pinned":108},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":189,"thumb":190},"https://quasa.io/storage/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://api.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",66961,{"title":193,"description":194,"slug":195,"created_at":196,"publish_at":197,"formatted_created_at":198,"category":199,"links":200,"view_type":84,"video_url":85,"views":203,"likes":165,"lang":88,"comments_count":151,"is_pinned":108},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":201,"thumb":202},"https://quasa.io/storage/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg",41099,{"title":205,"description":206,"slug":207,"created_at":208,"publish_at":209,"formatted_created_at":210,"category":211,"links":212,"view_type":177,"video_url":85,"views":215,"likes":165,"lang":88,"comments_count":87,"is_pinned":108},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":213,"thumb":214},"https://quasa.io/storage/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://api.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg",40288,[217,218,219,220,221,222,223,224,225,226,227,228,229],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]