[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-how-gamma-hit-a-2-1-billion-unicorn-valuation-by-focusing-on-creators":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":97,"popular_news":163,"categories":233},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":62,"links":81,"view_type":86,"video_url":87,"views":88,"likes":89,"lang":90,"comments_count":89,"category":91},"How Gamma Hit a $2.1 Billion Unicorn Valuation by Focusing on Creators","Gamma (https://gamma.app/), the ideal service for generating guides, lead magnets, presentations, and virtually anything needed by an edu-creator, has successfully raised $68 million at a staggering valuation of $2.1 billion, officially making it a unicorn ?.\nCrucially, the company is profitable, generating an impressive $100 million in Annual Recurring Revenue (ARR) with a lean team of just 50 people. According to the founder, one of the key drivers behind this phenomenal growth was an early and strategic investment in content creators.","Crucially, the company is profitable, generating an impressive $100 million in Annual Recurring Revenue (ARR) with a lean team of just 50 people.","According to the founder, one of the key drivers behind this phenomenal growth was an early and strategic investment in content creators.","\u003Cp>\u003Ca href=\"https://quasa.io/projects/gamma\">Gamma\u003C/a>, the ideal service for generating guides, lead magnets, presentations, and virtually anything needed by an edu-creator, has successfully raised \u003Cstrong>$68 million\u003C/strong> at a staggering valuation of \u003Cstrong>$2.1 billion\u003C/strong>, officially making it a unicorn.\u003C/p>\n\n\u003Cp>Crucially, the company is \u003Cstrong>profitable\u003C/strong>, generating an impressive \u003Cstrong>$100 million in Annual Recurring Revenue (ARR)\u003C/strong> with a lean team of just 50 people. According to the founder, one of the key drivers behind this phenomenal growth was an early and strategic investment in content creators.\u003C/p>\n\n\u003Cp>\u003Cstrong>Here are his core insights on scaling from $0 to $50 million ARR, particularly regarding influencer marketing:\u003C/strong>\u003C/p>\n\n\u003Chr />\n\u003Ch3>\u003Cstrong>The Creator-First Playbook for Growth\u003C/strong>\u003C/h3>\n\n\u003Ch4>\u003Cstrong>1. Go Big or Go Home on Budget and Commitment\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cstrong>\u003Cpicture class=\"image-align-right\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/gemini-generated-image-59ts7b59ts7b59ts-1.webp\" type=\"image/webp\">\u003Cimg alt=\"How Gamma Hit a \".1 Billion Unicorn Valuation by Focusing on Creators\" class=\"image-align-right\" height=\"300\" src=\"https://cdn.quasa.io/photos/00/gemini-generated-image-59ts7b59ts7b59ts-1.jpg\" width=\"300\" />\u003C/picture>\u003C/strong>Most startups fail at influencer marketing because they \u003Cstrong>start with too small a budget\u003C/strong>, select \u003Cstrong>too narrow a circle of creators\u003C/strong>, and \u003Cstrong>give up too early\u003C/strong>. Influencer marketing is not a quick fix; it's a strategic channel that requires commitment.\u003C/p>\n\n\u003Ch4>\u003Cstrong>2. Test Massively and Commit to the Long-Term\u003C/strong>\u003C/h4>\n\n\u003Cp>To truly understand what formats and creators work, you need to test on a large scale. The recommendation is to allocate \u003Cstrong>$10–$20k per month\u003C/strong> for a \u003Cstrong>minimum of six months\u003C/strong>. This sustained investment is necessary to gather enough data and allow winning formats to emerge.\u003C/p>\n\n\u003Ch4>\u003Cstrong>3. New TikTok Accounts Yield High Reach\u003C/strong>\u003C/h4>\n\n\u003Cp>For TikTok specifically, the founder suggests launching creators with \u003Cstrong>new accounts\u003C/strong>. Fresh profiles often achieve the \u003Cstrong>same initial reach\u003C/strong> as established ones. Furthermore, new creators lack the "ballast" of old, mixed content and their established personal brands, which allows the product's message to shine through more clearly.\u003C/p>\n\n\u003Ch4>\u003Cstrong>4. Scale Success by Empowering Creators\u003C/strong>\u003C/h4>\n\n\u003Cp>Once you identify success, you must scale it systematically. The advice is to \u003Cstrong>collect 20-30 winning content formats\u003C/strong> and then turn your \u003Cstrong>top-performing creators into internal coaches\u003C/strong>. This leverages their expertise to effectively scale successful ideas across your broader creator network.\u003C/p>\n\n\u003Chr />\n\u003Cp>\u003Cstrong>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/image-2025-11-11t150639127.webp\" type=\"image/webp\">\u003Cimg alt=\"How Gamma Hit a \".1 Billion Unicorn Valuation by Focusing on Creators\" class=\"image-align-left\" height=\"169\" src=\"https://cdn.quasa.io/photos/00/image-2025-11-11t150639127.jpg\" width=\"300\" />\u003C/picture>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/global-crypto-atm-count-hits-record-highs\">Global Crypto ATM Count Hits Record Highs\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/scaleai-and-ai-risks-unveil-remote-labor-index-rli-and-the-results-are-fascinating\">ScaleAI and AI Risks Unveil Remote Labor Index (RLI) – and the Results Are Fascinating\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/memory-is-back-on-top-samsung-sk-hynix-and-micron-ride-the-ai-supercycle\">Memory Is Back on Top: Samsung, SK Hynix, and Micron Ride the AI Supercycle\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>5. Ban the Script\u003C/strong>\u003C/h4>\n\n\u003Cp>This is arguably the most crucial rule: \u003Cstrong>absolutely no scripts for videos.\u003C/strong> The moment a script is introduced, the video transforms from authentic content into an obvious advertisement, which immediately leads to low viewership and poor performance. Creators must be given the freedom to deliver the message in their own voice.\u003C/p>\n\n\u003Cp>By making creators a core part of their growth engine and avoiding common pitfalls, Gamma managed to achieve remarkable ARR and a billion-dollar valuation with exceptional capital efficiency.\u003C/p>","how-gamma-hit-a-2-1-billion-unicorn-valuation-by-focusing-on-creators","2025-11-11T14:08:38.000000Z","2025-11-14T06:01:00.000000Z","14.11.2025",{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},"https://cdn.quasa.io/images/news/JGTFKnNKIigIc9t1DxB18282D2CQb42nY0qCdZIf.jpg","https://cdn.quasa.io/images/news/JGTFKnNKIigIc9t1DxB18282D2CQb42nY0qCdZIf.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/JGTFKnNKIigIc9t1DxB18282D2CQb42nY0qCdZIf.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/JGTFKnNKIigIc9t1DxB18282D2CQb42nY0qCdZIf.webp","small",null,965,0,"en",{"id":62,"title":58,"slug":63,"meta_title":92,"meta_description":93,"meta_keywords":94,"deleted_at":87,"created_at":95,"updated_at":96,"lang":90},"Tech, AI, Crypto, and Business News: Latest Insights | QUASA","Daily news and deep analysis on AI, cryptocurrencies, and key business trends. Find out what's next for the markets. Stay informed with QUASA.","AI news, crypto news, blockchain news, IT news, market analysis, business trends, latest technology news today, artificial intelligence news, major crypto events, future of tech news","2021-08-09T19:09:44.000000Z","2025-11-25T11:25:45.000000Z",[98,113,125,138,150],{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":103,"formatted_created_at":104,"category":105,"links":106,"view_type":86,"video_url":87,"views":111,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"The Generative Music Wars Heat Up: While Musicians Fight AI, New Platforms Are Thriving","The battle over AI-generated music continues to escalate, but the battlefield is shifting.","the-generative-music-wars-heat-up-while-musicians-fight-ai-new-platforms-are-thriving","2026-04-17T18:50:34.000000Z","2026-04-22T11:41:00.000000Z","22.04.2026",{"title":65,"slug":66},{"image":107,"image_webp":108,"thumb":109,"thumb_webp":110},"https://cdn.quasa.io/images/news/e0P68JQyInirQ3jfkFJtZFk7cmztICoGAexABUfu.jpg","https://cdn.quasa.io/images/news/e0P68JQyInirQ3jfkFJtZFk7cmztICoGAexABUfu.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/e0P68JQyInirQ3jfkFJtZFk7cmztICoGAexABUfu.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/e0P68JQyInirQ3jfkFJtZFk7cmztICoGAexABUfu.webp",2,false,{"title":114,"description":115,"slug":116,"created_at":117,"publish_at":117,"formatted_created_at":104,"category":118,"links":119,"view_type":86,"video_url":87,"views":124,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"a16z Invests in MTS: The 24/7 “Monitoring the Situation” Livestream That Wants to Own Real-Time News on X","Andreessen Horowitz has just backed one of the most straightforward — and potentially most influential — media experiments of 2026.","a16z-invests-in-mts-the-24-7-monitoring-the-situation-livestream-that-wants-to-own-real-time-news-on-x","2026-04-22T10:26:16.000000Z",{"title":58,"slug":63},{"image":120,"image_webp":121,"thumb":122,"thumb_webp":123},"https://cdn.quasa.io/images/news/863CSHWk8jqXvpZzTsOjd14NyQfaBFERd09zQxFm.jpg","https://cdn.quasa.io/images/news/863CSHWk8jqXvpZzTsOjd14NyQfaBFERd09zQxFm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/863CSHWk8jqXvpZzTsOjd14NyQfaBFERd09zQxFm.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/863CSHWk8jqXvpZzTsOjd14NyQfaBFERd09zQxFm.webp",8,{"title":126,"description":127,"slug":128,"created_at":129,"publish_at":130,"formatted_created_at":104,"category":131,"links":132,"view_type":86,"video_url":87,"views":137,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Yann LeCun’s Continued Crusade: Why LLMs Are Not the Path to Human-Level Intelligence","Yann LeCun, Meta’s Chief AI Scientist and one of the most respected figures in deep learning, continues his long-standing campaign against the idea that large language models (LLMs) represent the main road to artificial general intelligence.","yann-lecun-s-continued-crusade-why-llms-are-not-the-path-to-human-level-intelligence","2026-04-17T18:37:38.000000Z","2026-04-22T09:30:00.000000Z",{"title":47,"slug":48},{"image":133,"image_webp":134,"thumb":135,"thumb_webp":136},"https://cdn.quasa.io/images/news/jepXgVYshqhhHivVOOF6DNljHWDpoeswxC11H342.jpg","https://cdn.quasa.io/images/news/jepXgVYshqhhHivVOOF6DNljHWDpoeswxC11H342.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/jepXgVYshqhhHivVOOF6DNljHWDpoeswxC11H342.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/jepXgVYshqhhHivVOOF6DNljHWDpoeswxC11H342.webp",15,{"title":139,"description":140,"slug":141,"created_at":142,"publish_at":143,"formatted_created_at":104,"category":144,"links":145,"view_type":86,"video_url":87,"views":46,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Nearly Half of US College Students Are Considering Changing Their Major Because of AI","A striking new statistic reveals how deeply artificial intelligence is already reshaping the career plans of the next generation.","nearly-half-of-us-college-students-are-considering-changing-their-major-because-of-ai","2026-04-17T18:27:03.000000Z","2026-04-22T06:21:00.000000Z",{"title":27,"slug":28},{"image":146,"image_webp":147,"thumb":148,"thumb_webp":149},"https://cdn.quasa.io/images/news/pFSRpFXdqsFcPJ4wpjQ3KTYW7aaPLFG8hZc3uB17.jpg","https://cdn.quasa.io/images/news/pFSRpFXdqsFcPJ4wpjQ3KTYW7aaPLFG8hZc3uB17.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/pFSRpFXdqsFcPJ4wpjQ3KTYW7aaPLFG8hZc3uB17.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/pFSRpFXdqsFcPJ4wpjQ3KTYW7aaPLFG8hZc3uB17.webp",{"title":151,"description":152,"slug":153,"created_at":154,"publish_at":155,"formatted_created_at":104,"category":156,"links":157,"view_type":86,"video_url":87,"views":162,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"OpenClaw Is Becoming the “ChatGPT Moment” for AI Agents — And Everyone’s Already Feeling It","Nvidia CEO Jensen Huang recently called OpenClaw “the next ChatGPT.” At the time, it sounded like typical tech hype. A few months later, it doesn’t look like hype at all.","openclaw-is-becoming-the-chatgpt-moment-for-ai-agents-and-everyone-s-already-feeling-it","2026-04-17T18:16:09.000000Z","2026-04-22T03:08:00.000000Z",{"title":47,"slug":48},{"image":158,"image_webp":159,"thumb":160,"thumb_webp":161},"https://cdn.quasa.io/images/news/tu3GnZjhouXks0bYC7enXONb9HR8uIEgOSs5dc0Y.jpg","https://cdn.quasa.io/images/news/tu3GnZjhouXks0bYC7enXONb9HR8uIEgOSs5dc0Y.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/tu3GnZjhouXks0bYC7enXONb9HR8uIEgOSs5dc0Y.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/tu3GnZjhouXks0bYC7enXONb9HR8uIEgOSs5dc0Y.webp",49,[164,176,192,204,219],{"title":165,"description":166,"slug":167,"created_at":168,"publish_at":169,"formatted_created_at":170,"category":171,"links":172,"view_type":86,"video_url":87,"views":175,"likes":111,"lang":90,"comments_count":89,"is_pinned":112},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":173,"image_webp":87,"thumb":174,"thumb_webp":174},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",71173,{"title":177,"description":178,"slug":179,"created_at":180,"publish_at":181,"formatted_created_at":182,"category":183,"links":184,"view_type":189,"video_url":87,"views":190,"likes":191,"lang":90,"comments_count":89,"is_pinned":112},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":185,"image_webp":186,"thumb":187,"thumb_webp":188},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","large",70944,4,{"title":193,"description":194,"slug":195,"created_at":196,"publish_at":197,"formatted_created_at":198,"category":199,"links":200,"view_type":86,"video_url":87,"views":203,"likes":191,"lang":90,"comments_count":89,"is_pinned":112},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":201,"image_webp":87,"thumb":202,"thumb_webp":202},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",68566,{"title":205,"description":206,"slug":207,"created_at":208,"publish_at":209,"formatted_created_at":210,"category":211,"links":212,"view_type":86,"video_url":87,"views":217,"likes":111,"lang":90,"comments_count":218,"is_pinned":112},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":213,"image_webp":214,"thumb":215,"thumb_webp":216},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42521,1,{"title":220,"description":221,"slug":222,"created_at":223,"publish_at":224,"formatted_created_at":225,"category":226,"links":227,"view_type":189,"video_url":87,"views":232,"likes":111,"lang":90,"comments_count":89,"is_pinned":112},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":228,"image_webp":229,"thumb":230,"thumb_webp":231},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41602,[234,235,236,237,238,239,240,241,242,243,244,245,246],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]