[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-etfs-evolved-from-simple-tools-to-a-complex-market-of-choices":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":97,"popular_news":165,"categories":236},{"title":72,"description":73,"meta_title":72,"meta_description":74,"meta_keywords":75,"text":76,"slug":77,"created_at":78,"publish_at":79,"formatted_created_at":80,"category_id":30,"links":81,"view_type":86,"video_url":87,"views":88,"likes":89,"lang":90,"comments_count":89,"category":91},"ETFs Evolved from Simple Tools to a Complex Market of Choices","Exchange-traded funds (ETFs) began as straightforward investment vehicles, allowing investors to buy a single fund—like VOO or SPY—and instantly gain exposure to a diversified stock portfolio, often mirroring classic index products. However, the industry has since grown far more intricate. What started with a few basic “recipes” has ballooned into thousands of variations, blending the same core ingredients—stocks of giants like Apple—into increasingly creative funds.","What started with a few basic “recipes” has ballooned into thousands of variations, blending the same core ingredients - stocks of giants like Apple - into increasingly creative funds.","A standout trend is the surge in active ETFs. Once a niche, they accounted for just 3% of new investments in 2015; today, that figure has soared to 37%","\u003Cp>\u003Cstrong>Exchange-traded funds (ETFs) began as straightforward investment vehicles, allowing investors to buy a single fund - like VOO or SPY - and instantly gain exposure to a diversified stock portfolio, often mirroring classic index products.\u003C/strong>\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/00/photo_2025-09-20_16-19-47.webp\" type=\"image/webp\">\u003Cimg alt=\"ETFs Evolved from Simple Tools to a Complex Market of Choices\" class=\"image-align-left\" height=\"346\" src=\"https://cdn.quasa.io/photos/00/photo_2025-09-20_16-19-47.jpg\" width=\"350\" />\u003C/picture>However, the industry has since grown far more intricate. What started with a few basic “recipes” has ballooned into thousands of variations, blending the same core ingredients - stocks of giants like Apple - into increasingly creative funds.\u003C/p>\n\n\u003Cp>A standout trend is the surge in active ETFs. Once a niche, they accounted for just 3% of new investments in 2015; today, that figure has soared to 37%.\u003C/p>\n\n\u003Cp>Unlike passive funds, which passively track indices, active ETFs are managed by humans aiming to outperform the market, albeit with higher fees.\u003C/p>\n\n\u003Cp>This category includes traditional strategies like value, momentum, and income, alongside niche offerings such as the YALL Conservative Investors Fund and the VICE Sinful Stocks Fund, catering to specific investor tastes.\u003C/p>\n\n\u003Cp>\u003Cstrong>Also read:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/linkedin-creators-rejoice-new-analytics-features-bring-saves-shares-and-growth-insights-to-the-forefront\">LinkedIn Creators Rejoice: New Analytics Features Bring Saves, Shares, and Growth Insights to the Forefront\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/google-discover-s-new-follow-creators-feature-reinventing-the-rss-wheel\">Google Discover's New "Follow Creators" Feature: Reinventing the RSS Wheel\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/from-adventure-vlogger-to-revolution-witness-how-wehatethecold-captured-nepal-s-gen-z-uprising\">From Adventure Vlogger to Revolution Witness: How WeHateTheCold Captured Nepal's Gen Z Uprising\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/harnessing-the-power-of-online-forms-for-business-growth\">Harnessing the Power of Online Forms for Business Growth\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Cp>With over 4,400 ETFs now available and $664 billion poured into them in the first seven months of 2025 alone, the market has transformed into a vast landscape of flavors and ideas. This explosion of options empowers investors but also demands greater diligence to navigate the maze. While the diversity reflects innovation, it raises questions about whether the complexity truly benefits investors or simply serves as a playground for financial creativity - leaving many to wonder if the original simplicity of ETFs has been lost in the shuffle.\u003C/p>","etfs-evolved-from-simple-tools-to-a-complex-market-of-choices","2025-09-20T14:27:53.000000Z","2025-10-11T11:22:00.000000Z","11.10.2025",{"image":82,"image_webp":83,"thumb":84,"thumb_webp":85},"https://cdn.quasa.io/images/news/vdyorwVamLVjE1mM2vY3j0nafR6dXd4eS9KkFFRQ.jpg","https://cdn.quasa.io/images/news/vdyorwVamLVjE1mM2vY3j0nafR6dXd4eS9KkFFRQ.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/vdyorwVamLVjE1mM2vY3j0nafR6dXd4eS9KkFFRQ.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/vdyorwVamLVjE1mM2vY3j0nafR6dXd4eS9KkFFRQ.webp","small",null,615,0,"en",{"id":30,"title":31,"slug":32,"meta_title":92,"meta_description":93,"meta_keywords":94,"deleted_at":87,"created_at":95,"updated_at":96,"lang":90},"Investment Growth Hacks: AI Startups, Crypto & VC Unicorns | QUASA","Investments and life hacks. Forecasts and investment trends in Quasa Media.","Investment, IPO, bonds, Gold, invest. Investments, investor","2021-12-10T10:41:35.000000Z","2026-04-22T15:07:26.000000Z",[98,113,126,139,152],{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":103,"formatted_created_at":104,"category":105,"links":106,"view_type":86,"video_url":87,"views":111,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Sierra AI Just Reinvented the Software Engineering Interview — And It’s Brilliant","Sierra AI — the enterprise AI startup co-founded by Bret Taylor (OpenAI board chairman and former Co-CEO of Salesforce) — just published a quietly revolutionary blog post titled The AI-native interview.","sierra-ai-just-reinvented-the-software-engineering-interview-and-it-s-brilliant","2026-04-23T17:49:41.000000Z","2026-04-28T11:39:00.000000Z","28.04.2026",{"title":19,"slug":20},{"image":107,"image_webp":108,"thumb":109,"thumb_webp":110},"https://cdn.quasa.io/images/news/DJ894jC3gLB6PUzLn5skZgOEm7fBiFooBdGQUwpC.jpg","https://cdn.quasa.io/images/news/DJ894jC3gLB6PUzLn5skZgOEm7fBiFooBdGQUwpC.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/DJ894jC3gLB6PUzLn5skZgOEm7fBiFooBdGQUwpC.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/DJ894jC3gLB6PUzLn5skZgOEm7fBiFooBdGQUwpC.webp",40,false,{"title":114,"description":115,"slug":116,"created_at":117,"publish_at":118,"formatted_created_at":104,"category":119,"links":120,"view_type":86,"video_url":87,"views":125,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Hey CEO Who Can’t Stop Asking ChatGPT for Strategy Advice — HBR Just Dropped the Receipts","Tell your friend (the one who’s been mainlining ChatGPT for every board deck and offsite) that the son of his mom’s friend has exactly the same strategy.","hey-ceo-who-can-t-stop-asking-chatgpt-for-strategy-advice-hbr-just-dropped-the-receipts","2026-04-23T16:24:02.000000Z","2026-04-28T09:15:00.000000Z",{"title":47,"slug":48},{"image":121,"image_webp":122,"thumb":123,"thumb_webp":124},"https://cdn.quasa.io/images/news/rpO9P35hGyyQlX4iFxq32Pm6rDILlWu7eWUI7l3b.jpg","https://cdn.quasa.io/images/news/rpO9P35hGyyQlX4iFxq32Pm6rDILlWu7eWUI7l3b.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/rpO9P35hGyyQlX4iFxq32Pm6rDILlWu7eWUI7l3b.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/rpO9P35hGyyQlX4iFxq32Pm6rDILlWu7eWUI7l3b.webp",54,{"title":127,"description":128,"slug":129,"created_at":130,"publish_at":131,"formatted_created_at":104,"category":132,"links":133,"view_type":86,"video_url":87,"views":138,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"François Chollet’s Radical New Definition of AGI: It’s Not About Automation — It’s About Human-Like Skill Acquisition","In a recent Y Combinator podcast, François Chollet — the creator of Keras, author of Deep Learning with Python, and the mind behind the ARC-AGI benchmark — dropped what might be the clearest, most provocative definition of Artificial General Intelligence we’ve heard in years.","francois-chollet-s-radical-new-definition-of-agi-it-s-not-about-automation-it-s-about-human-like-skill-acquisition","2026-04-23T16:06:57.000000Z","2026-04-28T06:58:00.000000Z",{"title":47,"slug":48},{"image":134,"image_webp":135,"thumb":136,"thumb_webp":137},"https://cdn.quasa.io/images/news/3qPMHtsFpyltg8YKZStZyska90SlZhS3NX0ZUksq.jpg","https://cdn.quasa.io/images/news/3qPMHtsFpyltg8YKZStZyska90SlZhS3NX0ZUksq.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/3qPMHtsFpyltg8YKZStZyska90SlZhS3NX0ZUksq.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/3qPMHtsFpyltg8YKZStZyska90SlZhS3NX0ZUksq.webp",66,{"title":140,"description":141,"slug":142,"created_at":143,"publish_at":144,"formatted_created_at":104,"category":145,"links":146,"view_type":86,"video_url":87,"views":151,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Chatbots and the Crazies: Danish Study Confirms What We All Suspected — ChatGPT Is Rocket Fuel for Psychosis","Welcome back to everyone’s favorite recurring segment: Chat-bots and the Crazies.","chatbots-and-the-crazies-danish-study-confirms-what-we-all-suspected-chatgpt-is-rocket-fuel-for-psychosis","2026-04-23T14:31:09.000000Z","2026-04-28T03:19:00.000000Z",{"title":27,"slug":28},{"image":147,"image_webp":148,"thumb":149,"thumb_webp":150},"https://cdn.quasa.io/images/news/HZRyXvBEQ0DN8PHAHBWVgVl5waR5TwaSphChpTPY.jpg","https://cdn.quasa.io/images/news/HZRyXvBEQ0DN8PHAHBWVgVl5waR5TwaSphChpTPY.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/HZRyXvBEQ0DN8PHAHBWVgVl5waR5TwaSphChpTPY.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/HZRyXvBEQ0DN8PHAHBWVgVl5waR5TwaSphChpTPY.webp",87,{"title":153,"description":154,"slug":155,"created_at":156,"publish_at":156,"formatted_created_at":157,"category":158,"links":159,"view_type":86,"video_url":87,"views":164,"likes":89,"lang":90,"comments_count":89,"is_pinned":112},"Musk vs. Altman: Silicon Valley’s Most Explosive Showdown Finally Hits the Courtroom","This week, the tech world’s most anticipated cage match moves from X threads and leaked emails into a federal courtroom in Oakland, California. Jury selection begins Monday, April 27, 2026, in Musk v. Altman — the long-simmering lawsuit pitting Elon Musk against Sam Altman, OpenAI, and a constellation of Microsoft executives.","musk-vs-altman-silicon-valley-s-most-explosive-showdown-finally-hits-the-courtroom","2026-04-27T12:15:07.000000Z","27.04.2026",{"title":58,"slug":63},{"image":160,"image_webp":161,"thumb":162,"thumb_webp":163},"https://cdn.quasa.io/images/news/TsTv7sl7uEPsJmbIRvyazGZkktr5ls18XQeJsgnW.jpg","https://cdn.quasa.io/images/news/TsTv7sl7uEPsJmbIRvyazGZkktr5ls18XQeJsgnW.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/TsTv7sl7uEPsJmbIRvyazGZkktr5ls18XQeJsgnW.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/TsTv7sl7uEPsJmbIRvyazGZkktr5ls18XQeJsgnW.webp",170,[166,179,195,207,222],{"title":167,"description":168,"slug":169,"created_at":170,"publish_at":171,"formatted_created_at":172,"category":173,"links":174,"view_type":86,"video_url":87,"views":177,"likes":178,"lang":90,"comments_count":89,"is_pinned":112},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":175,"image_webp":87,"thumb":176,"thumb_webp":176},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",71992,2,{"title":180,"description":181,"slug":182,"created_at":183,"publish_at":184,"formatted_created_at":185,"category":186,"links":187,"view_type":192,"video_url":87,"views":193,"likes":194,"lang":90,"comments_count":89,"is_pinned":112},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":188,"image_webp":189,"thumb":190,"thumb_webp":191},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","large",71774,4,{"title":196,"description":197,"slug":198,"created_at":199,"publish_at":200,"formatted_created_at":201,"category":202,"links":203,"view_type":86,"video_url":87,"views":206,"likes":194,"lang":90,"comments_count":89,"is_pinned":112},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":204,"image_webp":87,"thumb":205,"thumb_webp":205},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",69362,{"title":208,"description":209,"slug":210,"created_at":211,"publish_at":212,"formatted_created_at":213,"category":214,"links":215,"view_type":86,"video_url":87,"views":220,"likes":178,"lang":90,"comments_count":221,"is_pinned":112},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":216,"image_webp":217,"thumb":218,"thumb_webp":219},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",43263,1,{"title":223,"description":224,"slug":225,"created_at":226,"publish_at":227,"formatted_created_at":228,"category":229,"links":230,"view_type":192,"video_url":87,"views":235,"likes":178,"lang":90,"comments_count":89,"is_pinned":112},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":231,"image_webp":232,"thumb":233,"thumb_webp":234},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",42282,[237,238,239,240,241,242,243,244,245,246,247,248,249],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]