[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-b2b-social-media-strategy":70},{"data":4},[5,37,57,64],{"name":6,"slug":7,"categories":8},"Productivity","productivity",[9,13,17,21,25,29,33],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"name":38,"slug":39,"categories":40},"Tech","tech",[41,45,49,53],{"id":42,"title":43,"slug":44},28,"Technology","technology",{"id":46,"title":47,"slug":48},32,"Artificial Intelligence","artificial-intelligence",{"id":50,"title":51,"slug":52},26,"Security and protection","security-and-protection",{"id":54,"title":55,"slug":56},31,"YouTube Blog","youtube-blog",{"name":58,"slug":59,"categories":60},"News","news",[61],{"id":62,"title":58,"slug":63},18,"quasanews",{"name":65,"slug":66,"categories":67},"Business","business",[68],{"id":69,"title":65,"slug":66},16,{"post":71,"published_news":96,"popular_news":163,"categories":233},{"title":72,"description":73,"meta_title":72,"meta_description":73,"meta_keywords":74,"text":75,"slug":76,"created_at":77,"publish_at":78,"formatted_created_at":79,"category_id":14,"links":80,"view_type":85,"video_url":86,"views":87,"likes":88,"lang":89,"comments_count":88,"category":90},"B2B Social Media Strategy","Learn how to maximize your B2B social media strategy by following these five steps for creating an effective social media calendar.","B2B Social Media Strategy, marketing","\u003Cp>Hello!\u003C/p>\n\n\u003Cp>\u003Ca href=\"https://quasa.io/media/4-awesome-strategies-b2b-marketers-can-steal-from-b2c\">B2B marketers\u003C/a> know creating a social media strategy is an effective way to engage with customers on a more personal level, but it’s not always possible to have someone monitoring an account around the clock.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-11/aaaaacc-1.webp\" type=\"image/webp\">\u003Cimg alt=\"B2B Social Media Strategy\" class=\"image-align-left\" height=\"158\" src=\"https://cdn.quasa.io/photos/foto-11/aaaaacc-1.jpg\" width=\"300\" />\u003C/picture>A social media calendar can be a useful for helping you manage the scheduling and posting of content, allowing you to set up a month’s work of updates in just one sitting.\u003C/p>\n\n\u003Cp>For B2B businesses in particular, a social media calendar can help you nurture customer relationships without taking up all of your time. Learn how to maximize your B2B social media strategy by following these five steps for creating an effective social media calendar.\u003C/p>\n\n\u003Ch4>\u003Cstrong>B2B Social Media Strategy: How to Create an Effective Social Media Calendar\u003C/strong>\u003C/h4>\n\n\u003Ch4>\u003Cstrong>1. Research your Content\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/foto-15/1000-5.webp\" type=\"image/webp\">\u003Cimg alt=\"B2B Social Media Strategy\" class=\"image-align-left\" height=\"183\" src=\"https://cdn.quasa.io/photos/foto-15/1000-5.jpeg\" width=\"275\" />\u003C/picture>To start, you’re going to need to research the performs that your \u003Ca href=\"https://quasa.io/media/9-strategies-for-building-trust-and-credibility-with-your-target-audience\">audience\u003C/a> prefers. Look back on your past analytics on each platform to see what content, voice, and style was successful in generating engagement.\u003C/p>\n\n\u003Cp>Meet with team members regularly to discuss their needs and developments, which will help you plan for specific industry or business-related content.\u003C/p>\n\n\u003Cp>Your engagement levels over the previous year will also give you an idea of the times of the year that you can expect a lot of attention.\u003C/p>\n\n\u003Ch4>\u003Cstrong>2. Choose a Tool\u003C/strong>\u003C/h4>\n\n\u003Cp>Some social networks allow you to schedule posts in advance, but your best bet for a social media calendar is to find the right tool that will schedule and post across various networks.\u003C/p>\n\n\u003Cp>Hootsuite: The original scheduler, Hootsuite is popular among businesses with a lot of content to handle (it’s also our social media scheduler of choice). It allows you to select different networks to post to, a time to schedule, and you can monitor all of your social feeds and activity in the dashboard.\u003C/p>\n\n\u003Cp>Sprout Social: Sprout has become a popular favorite due to its easy-to-use interface. You can create, schedule, and post content, and Sprout also has a useful additional tool: the “hashtag holidays calendar”, which allows you to plan your topical content in advance.\u003C/p>\n\n\u003Ch4>\u003Cstrong>3. Make a Schedule\u003C/strong>\u003C/h4>\n\n\u003Cp>There is a balance between not posting enough and posting too much, and it often depends on what kind of content you have and what platform you are using.\u003C/p>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/17/11-30.webp\" type=\"image/webp\">\u003Cimg alt=\"B2B Social Media Strategy\" class=\"image-align-left\" height=\"149\" src=\"https://cdn.quasa.io/photos/17/11-30.jpeg\" width=\"300\" />\u003C/picture>Networks like Twitter should be updated multiple times each day while Facebook and \u003Ca href=\"https://quasa.io/media/how-to-generate-b2b-leads-from-linkedin\">LinkedIn\u003C/a> can be updated just a few times each week.\u003C/p>\n\n\u003Cp>However, know what platform your audience is on and where your prospects are strongest so that you can focus most of your efforts there while still diversifying to other networks.\u003C/p>\n\n\u003Ch4>\u003Cstrong>4. Find Shareable Content\u003C/strong>\u003C/h4>\n\n\u003Cp>You probably won’t be able to come up with fresh, compelling content every time you sit down to post, so find ways to identify shareable content in your industry. Platforms Buzzsumo, Scoop.it, and Feedly, are easy ways to quickly find content based on your keywords or topics.\u003C/p>\n\n\u003Ch4>\u003Cstrong>5. Fill it up!\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture class=\"image-align-left\">\u003Csource srcset=\"https://cdn.quasa.io/photos/17/11-39.webp\" type=\"image/webp\">\u003Cimg alt=\"B2B Social Media Strategy\" class=\"image-align-left\" height=\"141\" src=\"https://cdn.quasa.io/photos/17/11-39.jpeg\" width=\"300\" />\u003C/picture>If you’ve done the research on what kind of content your audience wants to see, found the right scheduling tool, planned out your calendar, and identified plenty of shareable content, you’re ready to fill up your schedule.\u003C/p>\n\n\u003Cp>Ideally, you have a good mix of unique brand content, info from leaders and respected people to share, and topical content related to current events or holidays.\u003C/p>\n\n\u003Cp>Thank you!\u003Cbr />\nJoin us on social media!\u003Cbr />\nSee you!  \u003C/p>","b2b-social-media-strategy","2024-06-26T17:42:46.000000Z","2024-06-27T06:30:00.000000Z","27.06.2024",{"image":81,"image_webp":82,"thumb":83,"thumb_webp":84},"https://cdn.quasa.io/images/news/gicDJQQEC5K03al1xzRsU2yQ2cngvIsms2ICeEUO.jpg","https://cdn.quasa.io/images/news/gicDJQQEC5K03al1xzRsU2yQ2cngvIsms2ICeEUO.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gicDJQQEC5K03al1xzRsU2yQ2cngvIsms2ICeEUO.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gicDJQQEC5K03al1xzRsU2yQ2cngvIsms2ICeEUO.webp","large",null,1697,0,"en",{"id":14,"title":15,"slug":16,"meta_title":91,"meta_description":92,"meta_keywords":93,"deleted_at":86,"created_at":94,"updated_at":95,"lang":89},"Quasa Media — Growth Hacking in Marketing","All the most interesting and useful about marketing. Exclusive marketing articles you won't find anywhere else.","Marketing, brand, seo, social media, smm, branding","2021-08-10T10:46:47.000000Z","2024-08-25T15:41:21.000000Z",[97,113,126,139,151],{"title":98,"description":99,"slug":100,"created_at":101,"publish_at":102,"formatted_created_at":103,"category":104,"links":105,"view_type":110,"video_url":86,"views":111,"likes":88,"lang":89,"comments_count":88,"is_pinned":112},"Twitter Dev Builds “Stukach-Claw” — An AI Snitch Bot That’s Already Reported 4,250 People to the IRS for Tax Jokes","A crypto trader and developer known as @camolNFT has gone viral after revealing he built an autonomous AI agent called OpenClaw (affectionately dubbed Stukach-Claw by Russian-speaking users) that actively hunts for “jokes” about tax evasion on social media and automatically files whistleblower reports with the 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And Traditional Email Services Are Feeling It","On April 17, 2026, Cloudflare quietly turned a long-standing dream into reality: it moved Email Service into public beta and added full Email Sending alongside the years-old Email 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platforms to big corporations, Mozilla’s subsidiary MZLA Technologies has taken a very different route.","mozilla-nails-it-thunderbolt-brings-chatgpt-at-home-to-the-enterprise-without-vendor-lock-in","2026-04-19T15:37:27.000000Z",{"title":58,"slug":63},{"image":146,"image_webp":147,"thumb":148,"thumb_webp":149},"https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/qaAODXSpJy6qpJc0eO9DQ2Y6ccJR1tlL5i3mN0kV.webp",89,{"title":152,"description":153,"slug":154,"created_at":155,"publish_at":155,"formatted_created_at":131,"category":156,"links":157,"view_type":110,"video_url":86,"views":162,"likes":88,"lang":89,"comments_count":88,"is_pinned":112},"X Is Finally Cracking Down on Unlabeled Ads — And It’s Personal","For years, X (formerly Twitter) has been a playground for undisclosed promotions, coordinated spam networks, and “native” advertising that masquerades as organic content.","x-is-finally-cracking-down-on-unlabeled-ads-and-it-s-personal","2026-04-19T15:07:48.000000Z",{"title":65,"slug":66},{"image":158,"image_webp":159,"thumb":160,"thumb_webp":161},"https://cdn.quasa.io/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.jpg","https://cdn.quasa.io/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/CQJ1gdssFGyJpfhfmRU2X4WT5fk5Boc8APXsjWX6.webp",90,[164,177,192,204,219],{"title":165,"description":166,"slug":167,"created_at":168,"publish_at":169,"formatted_created_at":170,"category":171,"links":172,"view_type":110,"video_url":86,"views":175,"likes":176,"lang":89,"comments_count":88,"is_pinned":112},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":65,"slug":66},{"image":173,"image_webp":86,"thumb":174,"thumb_webp":174},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",70887,2,{"title":178,"description":179,"slug":180,"created_at":181,"publish_at":182,"formatted_created_at":183,"category":184,"links":185,"view_type":85,"video_url":86,"views":190,"likes":191,"lang":89,"comments_count":88,"is_pinned":112},"Advertising on QUASA","QUASA MEDIA is read by more than 400 thousand people a month. We offer to place your article, add a link or order the writing of an article for publication.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2025-12-15T17:33:02.000000Z","15.12.2025",{"title":58,"slug":63},{"image":186,"image_webp":187,"thumb":188,"thumb_webp":189},"https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/45SvmdsTQbiyc3nxgbyHY1mpVbisYyub2BCHjqBL.webp",70652,4,{"title":193,"description":194,"slug":195,"created_at":196,"publish_at":197,"formatted_created_at":198,"category":199,"links":200,"view_type":110,"video_url":86,"views":203,"likes":191,"lang":89,"comments_count":88,"is_pinned":112},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":65,"slug":66},{"image":201,"image_webp":86,"thumb":202,"thumb_webp":202},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",68282,{"title":205,"description":206,"slug":207,"created_at":208,"publish_at":209,"formatted_created_at":210,"category":211,"links":212,"view_type":110,"video_url":86,"views":217,"likes":176,"lang":89,"comments_count":218,"is_pinned":112},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-01-17T11:30:00.000000Z","17.01.2026",{"title":19,"slug":20},{"image":213,"image_webp":214,"thumb":215,"thumb_webp":216},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",42253,1,{"title":220,"description":221,"slug":222,"created_at":223,"publish_at":224,"formatted_created_at":225,"category":226,"links":227,"view_type":85,"video_url":86,"views":232,"likes":176,"lang":89,"comments_count":88,"is_pinned":112},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":228,"image_webp":229,"thumb":230,"thumb_webp":231},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",41347,[234,235,236,237,238,239,240,241,242,243,244,245,246],{"title":23,"slug":24},{"title":47,"slug":48},{"title":55,"slug":56},{"title":43,"slug":44},{"title":51,"slug":52},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":58,"slug":63},{"title":11,"slug":12},{"title":65,"slug":66}]