[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"nav-categories":3,"article-amazon-mgm-studios-and-aws-launch-genai-creators-fund-and-project-nara-a-new-era-for-ai-powered-video-production":66},{"data":4},[5,53,60],{"name":6,"slug":7,"categories":8},"Tech","tech",[9,13,17,21,25,29,33,37,41,45,49],{"id":10,"title":11,"slug":12},17,"Branding","branding",{"id":14,"title":15,"slug":16},19,"Marketing","marketing",{"id":18,"title":19,"slug":20},20,"Work","work",{"id":22,"title":23,"slug":24},34,"Community","community",{"id":26,"title":27,"slug":28},21,"For newbies","for-newbies",{"id":30,"title":31,"slug":32},24,"Investment","investment",{"id":34,"title":35,"slug":36},22,"Finance","finance",{"id":38,"title":39,"slug":40},28,"Technology","technology",{"id":42,"title":43,"slug":44},32,"Artificial Intelligence","artificial-intelligence",{"id":46,"title":47,"slug":48},26,"Security and protection","security-and-protection",{"id":50,"title":51,"slug":52},31,"YouTube Blog","youtube-blog",{"name":54,"slug":55,"categories":56},"News","news",[57],{"id":58,"title":54,"slug":59},18,"quasanews",{"name":61,"slug":62,"categories":63},"Business","business",[64],{"id":65,"title":61,"slug":62},16,{"post":67,"published_news":93,"popular_news":151,"categories":223},{"title":68,"description":69,"meta_title":68,"meta_description":70,"meta_keywords":71,"text":72,"slug":73,"created_at":74,"publish_at":75,"formatted_created_at":76,"category_id":38,"links":77,"view_type":82,"video_url":83,"views":10,"likes":84,"lang":85,"comments_count":84,"category":86},"Amazon MGM Studios and AWS Launch GenAI Creators’ Fund and Project Nara: A New Era for AI-Powered Video Production","Amazon is making a major push into generative AI for Hollywood.","Amazon executives emphasize that these tools are designed to empower human creators rather than replace them","This move positions Amazon as a leader in responsible AI adoption for entertainment.","\u003Cp>Amazon is making a major push into generative AI for Hollywood. On May 27, 2026, at the “AI on the Lot” event in Culver Studios, Amazon MGM Studios and Amazon Web Services (AWS) announced the \u003Cstrong>GenAI Creators’ Fund\u003C/strong> and \u003Cstrong>Project Nara\u003C/strong>, \u003Ca href=\"https://press.amazonmgmstudios.com/us/en/press-release/prime-video-orders-three-new-animated-series-from-\">a purpose-built AI production platform designed to accelerate cinematic storytelling while keeping human creativity at the center\u003C/a>.\u003C/p>\n\n\u003Ch4>\u003Cstrong>What is the GenAI Creators’ Fund?\u003C/strong>\u003C/h4>\n\n\u003Cp>The fund provides grants, funding, and exclusive access to advanced AI tools for filmmakers, digital creators, and tech startups.\u003C/p>\n\n\u003Cp>\u003Cstrong>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191206982.webp\" type=\"image/webp\">\u003Cimg alt=\"Amazon MGM Studios and AWS Launch GenAI Creators’ Fund and Project Nara: A New Era for AI-Powered Video Production\" class=\"image-align-right\" height=\"447\" src=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191206982.jpg\" width=\"300\" />\u003C/picture>Its goals include:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>Supporting professional filmmakers in developing GenAI workflows.\u003C/li>\n\t\u003Cli>Funding proof-of-concepts and shorts from creators with large online audiences.\u003C/li>\n\t\u003Cli>Helping startups validate their technology against real cinematic production needs.\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>As part of the launch, Prime Video has already greenlit three animated series produced using the new platform:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Cstrong>Cupcake & Friends\u003C/strong> (BuzzFeed Studios);\u003C/li>\n\t\u003Cli>\u003Cstrong>Love, Diana Music Hunters\u003C/strong> (Albie Hecht / pocket.watch);\u003C/li>\n\t\u003Cli>\u003Cstrong>Punky Duck\u003C/strong> (Jorge R. Gutierrez).\u003C/li>\n\u003C/ul>\n\n\u003Cp>These projects demonstrate how the initiative blends AI efficiency with premium storytelling.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Introducing Project Nara\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cstrong>Project Nara\u003C/strong> serves as the technological backbone — an end-to-end collaborative AI production platform built on AWS infrastructure. It is available exclusively to Amazon MGM Studios teams and selected GenAI Creators’ Fund participants.\u003C/p>\n\n\u003Cp>\u003Cstrong>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191208866.webp\" type=\"image/webp\">\u003Cimg alt=\"Amazon MGM Studios and AWS Launch GenAI Creators’ Fund and Project Nara: A New Era for AI-Powered Video Production\" class=\"image-align-right\" height=\"201\" src=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191208866.jpg\" width=\"300\" />\u003C/picture>Key features include:\u003C/strong>\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Cstrong>Intelligent task routing\u003C/strong>: Nara automatically routes production tasks and selects the optimal AI model (third-party or proprietary) for each stage — from concept art to final rendering.\u003C/li>\n\t\u003Cli>\u003Cstrong>Hybrid model approach\u003C/strong>: It combines external video generation models with Amazon’s own solutions trained on MGM Studios’ vast content library, ensuring style consistency and cinematic quality.\u003C/li>\n\t\u003Cli>\u003Cstrong>Seamless integration\u003C/strong>: AI agents connect directly into industry-standard tools including \u003Cstrong>Maya, Blender, Nuke, Unreal Engine\u003C/strong>, and the full \u003Cstrong>Adobe Creative Suite\u003C/strong>. Creators can continue working in familiar environments while leveraging AI assistance.\u003C/li>\n\t\u003Cli>\u003Cstrong>Provenance tracking\u003C/strong>: A built-in system documents the origin and history of every generated asset, helping maintain copyright control, transparency, and accountability.\u003C/li>\n\u003C/ul>\n\n\u003Cp>Project Nara addresses common pain points in current AI video pipelines — inconsistent characters, motion artifacts, and continuity issues — by orchestrating models intelligently across the full pipeline from idea to screen.\u003C/p>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>Industry Impact\u003C/strong>\u003C/h4>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191205066.webp\" type=\"image/webp\">\u003Cimg alt=\"Amazon MGM Studios and AWS Launch GenAI Creators’ Fund and Project Nara: A New Era for AI-Powered Video Production\" class=\"image-align-left\" height=\"201\" src=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191205066.jpg\" width=\"300\" />\u003C/picture>This move positions Amazon as a leader in responsible AI adoption for entertainment. By lowering production costs and barriers while preserving creative control, the initiative could democratize high-quality filmmaking.\u003C/p>\n\n\u003Cp>At the same time, the closed nature of Project Nara (limited to approved creators) and strong provenance features respond to ongoing concerns about IP protection and job displacement in the industry.\u003C/p>\n\n\u003Cp>Amazon executives emphasize that these tools are designed to \u003Cstrong>empower\u003C/strong> human creators rather than replace them. As one statement noted, the fund and platform “position human creativity at the center of our efforts to integrate generative AI into our production processes.”\u003C/p>\n\n\u003Cp>\u003Cpicture>\u003Csource srcset=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191210933.webp\" type=\"image/webp\">\u003Cimg alt=\"Amazon MGM Studios and AWS Launch GenAI Creators’ Fund and Project Nara: A New Era for AI-Powered Video Production\" class=\"image-align-right\" height=\"201\" src=\"https://cdn.quasa.io/photos/0001/image-2026-06-01t191210933.jpg\" width=\"300\" />\u003C/picture>Also read:\u003C/p>\n\n\u003Cul>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/china-transforms-its-vast-urban-surveillance-network-with-ai-powered-video-search\">China Transforms Its Vast Urban Surveillance Network with AI-Powered Video Search\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/the-new-heartwarming-craft-girl-scam-how-ai-schemers-are-farming-sympathy-for-massive-margins\">The New “Heartwarming Craft Girl” Scam: How AI Schemers Are Farming Sympathy for Massive Margins\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/learn-from-the-koreans-kospi-just-delivered-a-masterclass-in-market-re-rating\">Learn from the Koreans! KOSPI Just Delivered a Masterclass in Market Re-Rating\u003C/a>\u003C/li>\n\t\u003Cli>\u003Ca href=\"https://quasa.io/media/one-of-ethereum-s-loudest-evangelists-just-sold-all-his-eth-here-s-why-it-matters\">One of Ethereum’s Loudest Evangelists Just Sold All His ETH. Here’s Why It Matters.\u003C/a>\u003C/li>\n\u003C/ul>\n\n\u003Chr />\n\u003Ch4>\u003Cstrong>The Road Ahead\u003C/strong>\u003C/h4>\n\n\u003Cp>With three series already in production and more grants expected, Project Nara could reshape how animated and live-action content is made. It signals a broader shift in Hollywood toward cloud-native, AI-augmented workflows — one where speed and scale meet cinematic standards.\u003C/p>\n\n\u003Cp>For creators, this represents new opportunities to turn ideas into polished productions faster than ever. For the industry, it’s a test case in balancing innovation, ethics, and artistry in the age of generative AI.\u003C/p>","amazon-mgm-studios-and-aws-launch-genai-creators-fund-and-project-nara-a-new-era-for-ai-powered-video-production","2026-06-01T17:20:02.000000Z","2026-06-08T03:11:00.000000Z","08.06.2026",{"image":78,"image_webp":79,"thumb":80,"thumb_webp":81},"https://cdn.quasa.io/images/news/nDDor9NxidLUg6HkirqcRURuNGHUlt9xQf3UPUIB.jpg","https://cdn.quasa.io/images/news/nDDor9NxidLUg6HkirqcRURuNGHUlt9xQf3UPUIB.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/nDDor9NxidLUg6HkirqcRURuNGHUlt9xQf3UPUIB.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/nDDor9NxidLUg6HkirqcRURuNGHUlt9xQf3UPUIB.webp","small",null,0,"en",{"id":38,"title":39,"slug":40,"meta_title":87,"meta_description":88,"meta_keywords":89,"show_on_homepage":90,"deleted_at":83,"created_at":91,"updated_at":92,"lang":85},"Technology | AI Breakthroughs and Fresh News | QUASA","All the most interesting and useful about technologies. Exclusive articles from technologies you won't find anywhere else.","Technology, tech, business, ai, gadget, gadgets, life hacks",true,"2023-03-23T08:15:32.000000Z","2026-05-28T13:56:36.000000Z",[94,98,112,125,138],{"title":68,"description":69,"slug":73,"created_at":74,"publish_at":75,"formatted_created_at":76,"category":95,"links":96,"view_type":82,"video_url":83,"views":10,"likes":84,"lang":85,"comments_count":84,"is_pinned":97},{"title":39,"slug":40},{"image":78,"image_webp":79,"thumb":80,"thumb_webp":81},false,{"title":99,"description":100,"slug":101,"created_at":102,"publish_at":103,"formatted_created_at":104,"category":105,"links":106,"view_type":82,"video_url":83,"views":111,"likes":84,"lang":85,"comments_count":84,"is_pinned":97},"Meta One vs. Web3: Why the Era of Paid Subscriptions Is Losing to the Participation Economy","Compare the Meta One subscription model with the Web3 participation economy. Learn why professionals are shifting to platforms like QUASA to own their work and earn crypto.","meta-one-vs-web3-why-the-era-of-paid-subscriptions-is-losing-to-the-participation-economy","2026-06-07T17:19:51.000000Z","2026-06-07T17:27:00.000000Z","07.06.2026",{"title":54,"slug":59},{"image":107,"image_webp":108,"thumb":109,"thumb_webp":110},"https://cdn.quasa.io/images/news/EAF3jSO7rcAtVL7KtTEzUVbNZlY0aS8kgrekR2nI.jpg","https://cdn.quasa.io/images/news/EAF3jSO7rcAtVL7KtTEzUVbNZlY0aS8kgrekR2nI.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EAF3jSO7rcAtVL7KtTEzUVbNZlY0aS8kgrekR2nI.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/EAF3jSO7rcAtVL7KtTEzUVbNZlY0aS8kgrekR2nI.webp",69,{"title":113,"description":114,"slug":115,"created_at":116,"publish_at":117,"formatted_created_at":104,"category":118,"links":119,"view_type":82,"video_url":83,"views":124,"likes":84,"lang":85,"comments_count":84,"is_pinned":97},"China Transforms Its Vast Urban Surveillance Network with AI-Powered Video Search","This upgrade represents a major leap in intelligent surveillance technology, positioning China at the forefront of AI-integrated urban security systems.","china-transforms-its-vast-urban-surveillance-network-with-ai-powered-video-search","2026-06-01T17:05:12.000000Z","2026-06-07T11:58:00.000000Z",{"title":43,"slug":44},{"image":120,"image_webp":121,"thumb":122,"thumb_webp":123},"https://cdn.quasa.io/images/news/olJu69odEn42fbRVeYPcZ8Ag2Ekh7FOi1Fk2dh9q.jpg","https://cdn.quasa.io/images/news/olJu69odEn42fbRVeYPcZ8Ag2Ekh7FOi1Fk2dh9q.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/olJu69odEn42fbRVeYPcZ8Ag2Ekh7FOi1Fk2dh9q.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/olJu69odEn42fbRVeYPcZ8Ag2Ekh7FOi1Fk2dh9q.webp",103,{"title":126,"description":127,"slug":128,"created_at":129,"publish_at":130,"formatted_created_at":104,"category":131,"links":132,"view_type":82,"video_url":83,"views":137,"likes":84,"lang":85,"comments_count":84,"is_pinned":97},"The New “Heartwarming Craft Girl” Scam: How AI Schemers Are Farming Sympathy for Massive Margins","The real victim isn’t “society.” It’s the emotionally manipulated normie who thinks he’s supporting a struggling artist while getting rinsed on 1000% markup AliExpress dropshipping.","the-new-heartwarming-craft-girl-scam-how-ai-schemers-are-farming-sympathy-for-massive-margins","2026-06-01T16:04:00.000000Z","2026-06-07T09:55:00.000000Z",{"title":19,"slug":20},{"image":133,"image_webp":134,"thumb":135,"thumb_webp":136},"https://cdn.quasa.io/images/news/LsbCUxJUEY8p6bCrs1KCr6fK3GtIxqY6Wdzt5Noe.jpg","https://cdn.quasa.io/images/news/LsbCUxJUEY8p6bCrs1KCr6fK3GtIxqY6Wdzt5Noe.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/LsbCUxJUEY8p6bCrs1KCr6fK3GtIxqY6Wdzt5Noe.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/LsbCUxJUEY8p6bCrs1KCr6fK3GtIxqY6Wdzt5Noe.webp",111,{"title":139,"description":140,"slug":141,"created_at":142,"publish_at":143,"formatted_created_at":104,"category":144,"links":145,"view_type":82,"video_url":83,"views":150,"likes":84,"lang":85,"comments_count":84,"is_pinned":97},"Part 2. 10 CEX That Killed More Projects Than All Hackers Combined","The brutal truth about the top 10 CEX that killed more crypto projects than all hackers combined. Hidden listing fees, market making extortion, forced delistings and the full extortion machine exposed. How Quasa survived by going 100% DEX. Part 2 of the Great Crypto Purge.\"","part-2-10-cex-that-killed-more-projects-than-all-hackers-combined","2026-06-05T17:33:24.000000Z","2026-06-07T09:00:00.000000Z",{"title":54,"slug":59},{"image":146,"image_webp":147,"thumb":148,"thumb_webp":149},"https://cdn.quasa.io/images/news/hw8Fyk1z25nd0DM1DzDjAFhCZLWfmNpJ6PUa0Ibt.jpg","https://cdn.quasa.io/images/news/hw8Fyk1z25nd0DM1DzDjAFhCZLWfmNpJ6PUa0Ibt.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/hw8Fyk1z25nd0DM1DzDjAFhCZLWfmNpJ6PUa0Ibt.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/hw8Fyk1z25nd0DM1DzDjAFhCZLWfmNpJ6PUa0Ibt.webp",123,[152,165,181,194,209],{"title":153,"description":154,"slug":155,"created_at":156,"publish_at":157,"formatted_created_at":158,"category":159,"links":160,"view_type":82,"video_url":83,"views":163,"likes":164,"lang":85,"comments_count":84,"is_pinned":97},"The Anatomy of an Entrepreneur","Entrepreneur is a French word that means an enterpriser. Enterprisers are people who undertake a business or enterprise with the chance of earning profits or suffering from loss.","the-anatomy-of-an-entrepreneur","2021-08-04T15:18:21.000000Z","2025-12-14T06:09:00.000000Z","14.12.2025",{"title":61,"slug":62},{"image":161,"image_webp":83,"thumb":162,"thumb_webp":162},"https://cdn.quasa.io/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/mVsXPTMuHZuI7UXCsENgL1Qwp1uSOf7Rz3uVPMfm.webp",77316,4,{"title":166,"description":167,"slug":168,"created_at":169,"publish_at":170,"formatted_created_at":171,"category":172,"links":173,"view_type":178,"video_url":83,"views":179,"likes":180,"lang":85,"comments_count":84,"is_pinned":97},"Advertising on QUASA","Quasa Media is part of the QUASA ecosystem, which drives more than 100,000 new customers to reputable brands every month.\nWe partner with businesses of all sizes to deliver highly targeted advertising that reaches motivated users across our platforms.","advertising-on-quasa","2022-07-06T07:33:02.000000Z","2026-05-15T14:33:02.000000Z","15.05.2026",{"title":54,"slug":59},{"image":174,"image_webp":175,"thumb":176,"thumb_webp":177},"https://cdn.quasa.io/images/news/W7eArlQV3VogkOkJhIxdXCkL0VjAIwKvxZ1AuyBU.jpg","https://cdn.quasa.io/images/news/W7eArlQV3VogkOkJhIxdXCkL0VjAIwKvxZ1AuyBU.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/W7eArlQV3VogkOkJhIxdXCkL0VjAIwKvxZ1AuyBU.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/W7eArlQV3VogkOkJhIxdXCkL0VjAIwKvxZ1AuyBU.webp","large",77207,5,{"title":182,"description":183,"slug":184,"created_at":185,"publish_at":186,"formatted_created_at":187,"category":188,"links":189,"view_type":82,"video_url":83,"views":192,"likes":193,"lang":85,"comments_count":84,"is_pinned":97},"What is a Startup?","A startup is not a new company, not a tech company, nor a new tech company. You can be a new tech company, if your goal is not to grow high and fast; then, you are not a startup. ","what-is-a-startup","2021-08-04T12:05:17.000000Z","2025-12-17T13:02:00.000000Z","17.12.2025",{"title":61,"slug":62},{"image":190,"image_webp":83,"thumb":191,"thumb_webp":191},"https://cdn.quasa.io/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/EOsQhSW3VXyG7a6NPdE1oZd00xfJXe3bjY5aJGb7.webp",74556,6,{"title":195,"description":196,"slug":197,"created_at":198,"publish_at":199,"formatted_created_at":200,"category":201,"links":202,"view_type":82,"video_url":83,"views":207,"likes":164,"lang":85,"comments_count":208,"is_pinned":97},"Top 5 Tips to Make More Money as a Content Creator","Content creators are one of the most desired job titles right now. Who wouldn’t want to earn a living online?","top-5-tips-to-make-more-money-as-a-content-creator","2022-01-17T17:31:51.000000Z","2026-05-18T19:10:00.000000Z","18.05.2026",{"title":19,"slug":20},{"image":203,"image_webp":204,"thumb":205,"thumb_webp":206},"https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/gP8kiumBPpJmQv6SMieXiX1tDetx43VwFfO1P4Ca.webp",48071,1,{"title":210,"description":211,"slug":212,"created_at":213,"publish_at":214,"formatted_created_at":215,"category":216,"links":217,"view_type":178,"video_url":83,"views":222,"likes":164,"lang":85,"comments_count":84,"is_pinned":97},"8 Logo Design Tips for Small Businesses","Your logo tells the story of your business and the values you stand for.","8-logo-design-tips-for-small-businesses","2021-12-04T21:59:52.000000Z","2025-05-05T03:30:00.000000Z","05.05.2025",{"title":15,"slug":16},{"image":218,"image_webp":219,"thumb":220,"thumb_webp":221},"https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.jpg","https://cdn.quasa.io/thumbs/news-thumb/images/news/Wbx2NtS1CnTupgoQbpFMGspJ5jm4uob2hDOq33r0.webp",46747,[224,225,226,227,228,229,230,231,232,233,234,235,236],{"title":23,"slug":24},{"title":43,"slug":44},{"title":51,"slug":52},{"title":39,"slug":40},{"title":47,"slug":48},{"title":31,"slug":32},{"title":35,"slug":36},{"title":27,"slug":28},{"title":19,"slug":20},{"title":15,"slug":16},{"title":54,"slug":59},{"title":11,"slug":12},{"title":61,"slug":62}]